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Vice President of Digital Agency Services
Entravision Communications
Los Angeles, CA, United States
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Entravision Communications Corporation
VP of Digital Agency Services
JOB DESCRIPTION
Summary
Entravision seeks to recruit a Vice President, Digital Agency Services to accelerate and scale the organization’s digital local marketing channels. Reporting to the Senior Vice President of Local Digital, the VP of Digital Agency Services will be a seasoned, hands-on digital marketing executive with significant digital expertise and leadership experience. S/he will set the tone and provide both strategic and operational leadership for this dynamic team.
Essential Functions
• Direct accountability for developing Entravision’s digital local activation plan and its execution.
• S/he will act as an evangelist for digital transformation and help lead change in the way Entravision serves its customers and manages client deliverable teams
• S/he will be responsible for digital across key channels and digital functional areas including Media, Paid Search, Social Marketing and Email
• S/he will be accountable for delivering significant business value in terms of Entravision’s Digital Local business unit growth, digital productivity, and customer experience.
Preferred Education and Experience
• 10+ years of experience in a digital marketing capacity, with a focus on performance-driven digital channels, marketing technologies, and digital customer acquisition/retention, ideally with a technology-focused company
• Successfully tested and implemented digital marketing performance standards as well as planned and executed well-considered objectives, including organizing team resources to meet business objectives as they involve budgets, forecasts, project plans and performance management processe
• Strong leadership and team building skills with the ability to motivate, inspire, and lead through the challenges of transformation
• Proficient in translating media objectives and strategies into programmatic campaign recommendations and strategies
• Strong understanding of data management platforms, demand side platforms, ad servers, real time bidding, exchanges, private marketplaces, and conversion tracking platforms
Supervisory Responsibility
Reports directly to SVP of Local Digital
Position Type/Expected Hours of Work
This is a full-time position. Actual hours and schedule may vary.
Other Duties
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.
Entravision Communications Corporation participates in the E-Verify system operated by the US Department of Homeland Security and the Social Security Administration and will use E-Verify to confirm work eligibility for all new hire employees.
Entravision Communications is an Equal Opportunity Employer.
We encourage women and minorities to apply.