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Social Media Manager
J2 Global
New York, NY, United States
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Description
Social Media Manager (Full-Time), MedPage Today
Overview
MedPage Today is seeking a creative social media/marketing manager to develop, oversee, and execute the social media strategy for medpagetody.com, a physician-focused website that specializes in coverage of healthcare policy news; scientific advances in the major therapeutic areas; and investigative reporting that interests physicians. The social media manager will work closely with the editorial, video, photo, and data analytics teams to grow MPT’s social footprint across all platforms with daily updates and audience tracking. A background in medical health news reporting is not required, but the candidate must have a passion for emerging culture and thrive in a fast-paced environment. This position will be full-time and based in New York City.
Primary Responsibilities:
• Execute all aspects of all of MedPage Today’s existing social channels, including drafting copy and posts
• Work with the data analytics team to refine and improve the reach and performance of social media to ensure MPT is meeting site-wide growth goals
• Create and oversee social media calendar and work closely with editorial to social key content
• Identify emerging social media platforms and work to develop MPT’s voice on new platforms
• Capturing, reporting and analyzing appropriate metrics, insights, and best practices to continuously improve social media effectiveness
• Provide comprehensive social support for MPT conference coverage, determining and executing strategy for a strong social presence during conferences
• There would be occasional duties not directly related to social media, including writing occasional press releases; liaising with an outside PR agency to publicize major investigative pieces, and other marketing tasks
Requirements:
• 3-5 years’ experience in social media, especially Facebook, Instagram, Twitter, and Snapchat
• Familiarity with social media analytics a must
• Exceptional written and communication skills
• Experience with video and image editing
• Experience working with a CMS
• Ability to work across teams and thrive in a fast-paced environment
About j2 Global
Founded in 1995, j2 Global® (NASDAQ:JCOM) is an award winning, leading provider of Internet services through its two divisions: Business Cloud Services and Digital Media.
The Business Cloud Services Division offers Internet fax, virtual phone, hosted email, email marketing, online backup, unified communications and CRM solutions. It markets its services principally under the brand names eFax®, eVoice®, FuseMail®, Campaigner®, KeepItSafe® and Onebox® and operates a messaging network spanning 49 countries on six continents.
The Digital Media Division, created with j2 Cloud Services’ November 2012 acquisition of Ziff Davis, Inc.
Ziff Davis, Inc. is the leading digital media company specializing in the technology, gaming and men's lifestyle categories, reaching over 117 million unique visitors per month. Ziff Davis sites include IGN.com, PCMag.com, AskMen.com, ComputerShopper.com, ExtremeTech.com, Geek.com, LogicBuy.com and Toolbox.com. Ziff Davis also operates NetShelter, the largest community of technology publishers dedicated to consumer electronics, computing and mobile communications. Ziff Davis B2B is a leading provider of online research to enterprise buyers and high-quality leads to IT vendors.
As of December 31, 2016, j2 Cloud Services had achieved 21 consecutive fiscal years of revenue growth.
Our Culture:
At j2 Global®, we work in a culture of collaboration and welcome those who desire to join our growing global community. We seek enthusiastic individuals with an entrepreneurial spirit looking for an environment that rewards your best work.
J2 Global offers competitive salaries, health benefits, a 401k, and company-sponsored events. If you’re seeking a dynamic work environment where you can see the direct impact of your performance, then j2 is the place for you.
J2 Global® is an Equal Opportunity Employer.