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Growth & Social Media Specialist, Branded Content
Atlantic Media
New York, NY, United States
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We're looking for a Growth and Social Media Specialist, Branded Content to join the Quartz team. In this role, you will:
• Create and guide branded content social strategy:oversee social media products, and use them to make platform recommendations based on client KPIs
• Oversee social media approach in presale: work with presale team to respond to rfps and recommend social strategy in the pre-sale process
• Create branded content social media posts: craft performance-optimized copy and social assets, provide executional support and troubleshooting for clients
• Execute and optimize paid activity to help drive engagement with branded content across distributed platforms
• Lead organic strategy and advise on asset creation for Quartz Creative:create and implement strategy for Quartz Creative channels (Facebook, Twitter, Instagram at the moment, possibility to add additional platforms as well); proactively implement content plan that will showcase client work and also serve a promotional function for Quartz Creative; create native Facebook posts
Qualifications of the ideal candidate:
• Familiarity with various platforms and distribution models and deep understanding of social media trends
• Strong writing skills and experience creating social content
• Experience with Photoshop, Facebook Insights, Twitter Analytics, other social media reporting platforms
• A team player with multitasking capabilities, client-facing professionalism, a blend of curiosity and creativity, and a sense of humor.
Atlantic Media Values:
Across Atlantic Media, generally, the firm looks for two “pillar gifts” in its candidates. In all of us, these are more aspirational than actual, but they are central in our intentions.
Force of Ideas: At the center of Atlantic Media work are the ideas within our writing. We believe that ideas – to the good and not – have consequence. Our highest work is bringing rigor, insight, intellectual honesty, to that ultimate purpose of separating the bad from the good, giving voice, argument, and flight to the latter.
Spirit of Generosity:Atlantic Media seeks in its ranks a spirit of generosity – a natural disposition in each colleague toward service and selfless conduct. Atlantic Media writing should be cut from the same cloth – critical on the merits but informed by charity and forbearance in measuring motive and personal character.
Atlantic Media is an EOE of Minorities/Women/Vets/Disability.