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Digital Producer
Spectrum
Orlando, FL, United States
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Digital Producer - News 13 Orlando
JOB SUMMARY
Responsible for producing content for Spectrum Networks digital products including assigned news channels’ websites, mobile apps and social media sites
MAJOR DUTIES AND RESPONSIBILITIES
Attend editorial meetings to stay synced with all ongoing and breaking news priorities and provide suggestions for digital content extensions
Adhere to AP print style and provide script edits to maintain spelling & grammar accuracy, clarity and staying factual
Compose and publish text, video and images to site using online publishing tools and other software programs
Build site content widgets and special sections that highlight priority content in an engaging way
Craft social media post copy and video/image elements that are impactful and compelling to users
Track web and social metrics and assist the team in making strategic content changes when necessary
Interface with digital producers across the Spectrum News footprint on items including editorial projects, web development, copywriting, and more
Assist with the generation, aggregation, management and utilization of user-generated content
Apply SEO techniques to increase visibility of content
Stay familiar with trends within the online news industry
Operate Adobe CQ5 and Experience Manager content management system for publication of stories
Leverage Dalet newsroom management system and programs like Adobe Photoshop to access source material and craft content
Use online tools to manage news channel’s social media accounts
Rely on knowledge of HTML, CSS, web scripting and FTP to drive efficiencies
Work within design programs like Adobe Photoshop to produce high quality digital visuals to accompany content
Publish text and e-mail alerts as necessary
Monitor site metrics on various software-based dashboards
Perform other duties as assigned
REQUIRED QUALIFICATIONS
Skills/Abilities and Knowledge
Ability to read, write, speak and understand English
Must demonstrate proficiency at multi-tasking and must have the ability to prioritize, work independently and meet strict deadlines
Interpersonal: has contact with media and general public with excellent collaboration skills and the ability to work effectively within a team environment and interact with all personnel within the organization
Attention to detail
Must be able to work rapidly and accurately
Knowledge of current events and industry trends
Operate Adobe CQ5 and Experience Manager content management system for publication of stories
Computer: Knowledge of HTML and broad-based computer applications is strongly preferred.
Basic knowledge of Photoshop
Pro-active, self-directed, enthusiastic in dealing with breaking news and high-stress situations
Familiarity with internet publishing workflow, including experience with a content management system, image editing software, video editing tools and social media platforms
Ability to tell engaging stories in the digital space by adding video assets, photos, social, etc.
Must be able and willing to work different shifts and be flexible with schedule changes
Education
Bachelor’s degree in journalism, communications or related field or comparable television work experience preferred
Related Work Experience Number of Years
Editorial Experience producing news, sports and lifestyle content 2+
Working Conditions
Normal office environment
Sits for long periods of time
Works in an open newsroom setting with a semi-noisy environment
Must be able to work under time pressure deadlines and willing and able to work different shifts or longer shifts due to "breaking news" and severe weather emergencies. Willing and able to work weekends and holidays