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Assistant Brand Manager
Paramount Pictures
Hollywood, CA, United States
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Overview and Responsibilities
The Assistant Brand Manager will play a key role in the execution and support of marketing strategies for Paramount Home Media Distribution’s theatrical film library. The position reports to the Director, Brand Marketing.
Responsibilities
• Takes a proactive role in the development and implementation marketing plans
• Gathers and presents internal and market research data to support marketing plan development
• Evaluates and analyzes plan results and presents recommendations to optimize future plans
• Collaborates with internal team to brainstorm all elements of the marketing plan
• Monitors competitive activity and industry trends and offers insights to support business objectives
• Maintains a timeline for all marketing activities and keeps the brand team on deadline
• Manages product and marketing campaign asset development and approvals trafficking
• Develops and optimizes sales collateral/tools that effectively communicate marketing plans
• Sets up and maintains all product and promotions in internal databases
• Maintains ongoing, open communication and updates to all functional areas: Retail Marketing, Operations, Sales Communication, Sales, PR, Promotions, Media, Creative, Finance, etc.
• Coordinates third party agreements and purchase order approvals
• Assists in the development of presentations
• Provides support with ad hoc projects as needed
Basic Qualifications
• Bachelor’s degree in Business Administration, Film, or related field or equivalent work experience
• 3+ years experience in marketing analysis or marketing program management within home entertainment, film studio, marketing/advertising agency, or consumer products highly preferred
• High degree of proficiency with Excel, PowerPoint, and other MS Office Software and Photoshop
Additional Qualifications
• Results oriented, self-motivated
• Strong quantitative and qualitative analytical skills
• Able interpret and discuss insights from a variety of data sources to support recommendations
• Strong attention to detail in an environment that requires extensive multi-tasking and multiple deadlines
• Comprehensive problem solving ability
• Must be resourceful with the ability to work independently and effectively on a team and across teams
• Agile, flexible, highly organized and able to handle multiple concurrent tasks effectively
• Excellent interpersonal skills and oral and written communication skills
• Ability to build relationships and work well with all levels of employees, including Sr. Management