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Direct Marketing Communications Specialist, Print and Digital
Bell Media
Québec Verdun, , Canada
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Bell is a truly Canadian company with over 137 years of success. We are defined by the passion of our team members and their belief in our company’s vast potential.
To ensure we continue to be recognized as Canada’s leading communications company, we’re committed to finding and developing the next generation of leaders. This means creating best-in-class career and development opportunities for our employees.
If you’re passionate, driven and find yourself seeking interesting work, new challenges and continuous learning opportunities, then we want you to join our team.
The Bell Residential Services team is in the business of enabling customers to connect with people, information and entertainment by delivering integrated products and service experience for consumers while enhancing our competitiveness in the marketplace. The team provides customers with Bell Home phone, local and long distance services, Bell Internet, Bell Satellite TV and amazing new technologies such as Bell Fibe TV.
This is a terrific opportunity for professionals interested in direct marketing communications that deliver results. A position within the direct marketing communications team now exists within Bell Residential Services – responsible for bringing the best in leading edge TV, Internet and Home phone technology to Canadian consumers.
The successful candidate will be responsible for the development and execution of direct marketing strategies and campaigns that will contribute to Bell’s goal to be recognized by customers as Canada’s leading communications company.
You will need to partner closely with internal teams such as Marketing, Brand, Legal and Finance as well as external creative and fulfillment agencies to drive the success of various campaigns.
Job Duties/Accountabilities:
• Work with Marketing to understand the objectives and build direct marketing strategies to meet those objectives, combining targeted mailing, digital and email tactics.
• Work with our creative agency to develop plans and tactics to bring the direct communications strategy to life
• Manage program budgets to ensure that revenue generating goals and call centre targets are met
• Work with agency and marketing primes to track campaigns and provide analysis to continually improve communication strategies
• Other activities as necessary to support our Marketing Communication team.
Critical Qualifications/Competencies:
• 5-year experience in direct marketing communications
• Strong direct marketing skills (direct mail and digital)
• Deep knowledge in targeted digital communications and practical experience with campaigns using Facebook and Twitter Custom Audiences and Google Customer Match.
• Ability to build and foster partnerships with internal and external stakeholders
• Strong creative, communication and interpersonal skills
• Takes pride in their work and pays attention to details
• Strong analytical and problem solving skills
• Bilingual (French & English)
Additional Information:
Position Type: Management
Job Location: Canada : Quebec : Montreal || Canada : Quebec : Verdun
Application Deadline: 07/28/2017
Please apply directly online to be considered for this role. Applications through email will not be accepted.
Bell is committed to fostering an inclusive, equitable, and accessible environment where all employees and customers feel valued, respected, and supported. We are dedicated to building a workforce that reflects the diversity of the communities in which we live and serve, and where every team member has the opportunity to reach their full potential.
Created: Canada, QC, Verdun