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Digital Content Manager
Tribune Company
York, PA, United States
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Central PA’s FOX station, WPMT FOX43, has an opening for a Digital Content Manager to work in our York, PA location. The Digital Content Manager duties will focus on developing the strategy for all things digital at FOX43.
We need someone who has the vision, creativity, and courage to explore new frontiers and take our web, mobile and social initiatives to new heights. This individual must be both a solid journalist and a strategic thinker. We want a leader who can teach and coach the staff on the best ways to inform, engage, and influence content consumers’ behavior. You must understand how important it is to convert people on social media and mobile platforms to regular viewers of our newscasts.
Responsibilities:
• Capability and willingness to use all the current and emerging tools and technology to develop, implement, and track a strategy that benefits content consumers and supports the organization’s multi-platform goals.
• Lead interactive team by setting aggressive goals, providing feedback, and holding them accountable.
• Train, coach, mentor individuals and groups for maximum performance.
• Work hand-in-hand with more broadcast-focused co-workers to develop robust multi-platform content coverage plans.
• Collaborate with news and station leadership team to leverage digital platforms to drive broadcast ratings and strategize ways for broadcast to drive digital metrics.
• Increase, maintain, or achieve #1 position in all significant digital metrics.
• Support digital/interactive sales initiatives and goals.
Qualifications:
• A college degree in Journalism, Communications, Mass Media or related-degree is preferred but not required.
• Prefer 3-5 years of experience working for a news organization or related digital media industry/company.
• Strong understanding and use of WordPress.
• Advanced knowledge of AP style.
• Must have excellent verbal and written communication skills.
• Preferred experience using: Facebook, Twitter, Instagram, Snapchat, Pinterest, 360 video technology, Videolicious, live streaming platforms, Google Analytics.
• Willingness to experiment and innovate in a nimble, ever-changing space. Ability to work in a rapid, fast-paced, deadline-driven environment.
• Must be able to work a flexible schedule when news/weather events dictate; as well as some holidays.
• Must have unrestricted work authorization to work in the United States.
WPMT is an equal opportunity employer.
Company Info:
Tribune Media Company (NYSE: TRCO) is home to a diverse portfolio of television and digital properties driven by quality news, entertainment, and sports programming. Tribune Media is comprised of Tribune Broadcasting's 42 owned or operated local television stations reaching more than 50 million households, national entertainment network WGN America, whose reach is approaching 80 million households, Tribune Studios, and a variety of digital applications and websites commanding 60 million monthly unique visitors online. Tribune Media also includes Chicago's WGN-AM and the national multicast networks Antenna TV and THIS TV. Additionally, the Company owns and manages a significant number of real estate properties across the U.S. and holds a variety of investments, including a 31% equity interest in TV Food Network and a 32% equity interest in CareerBuilder. For more information please visit http://www.tribunemedia.com.