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Director, Marketing Communications
Integral Ad Science
New York, NY, United States
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Are you fun, smart, and passionate? Enjoy working in a fast paced, dynamic environment?
Yes? We're looking for a Director of Marketing Communications to join our team in New York.
Based in New York, Integral Ad Science (IAS) is a dynamic, high-growth global technology and data company who has been recognized by Crain’s Best Places to Work in NYC (for four years), Great Companies to Work For in NYS, and AdAge's list of Best Places to Work in the US.
As the Director of Marketing Communications, you will be responsible for building and executing integrated external communications strategies, programs, and actions that enable sales, drive perception and elevate brand positioning. You will also be responsible for internal communication programs that support employee education and enable recruitment of industry talent. his person will be working closely with the Vice President, Corporate Marketing to develop, integrate, and implement a broad range of external and internal communication activities relative to the strategic direction and positioning of the company and its leadership.
The ideal candidate is a creative, driven, hands-on, senior communications professional with exceptional media relations/social media capabilities and contacts – and will be an ambassador for the organization by amplifying programs, product launches, and build our brand position in the digital advertising community.
What You'll Be Doing
• Develop and implement a strategic communications plan to advance IAS brand identity, broaden awareness of its vision, and amplify the visibility of new products
• Develop segment based communication strategies, across product offering and target audiences. Includes email, social and media campaigns.
• Develop creative strategies for communicating to employees, as well as oversee internal communications strategic plans and initiatives, from beginning to end
• Manage a high performing team of marketers (4) who deliver in a dynamic environment
• Partner with the Talent Acquisition team to promote and enhance our employer brand
• Manage IAS relationships with agencies and other external communications providers.
• Organize and present supporting data and success metrics from driving ongoing external communication initiatives (e.g. impressions, traffic, etc.)
What We'll Expect From You
• 7-10+ years relevant experience in public relations, advertising, tech, media or communications, external and internal
• Demonstrated experience developing and managing a comprehensive communications program to advance an organization’s mission and goals
• Master storyteller with high attention to detail and strong presentation skills
• Excellent persuasive written and verbal communications skills, including interpersonal and presentation skills
• Ability to work effectively in a matrixed environment and with blurry boundaries regarding roles/responsibilities
• Superb communication skills, verbal and written
• Strong interpersonal skills and team player with and the ability to influence and motivate others
• A strong understanding of the tech startup and digital advertising industry
• Ability to be a strategic thinker one moment and jump back to details and planning the next
• Proven ability to think ahead, engage proactively and take initiative
• Self-starter approach to work and strong problem solver
• BA/BS degree, MBA or advanced degree preferred
About Integral Ad Science
Integral Ad Science (IAS) is a global technology and data company that builds verification, optimization, and analytics solutions to empower the advertising industry to effectively influence consumers everywhere, on every device. We solve the most pressing problems for brands, agencies, publishers, and technology companies by verifying that every impression has the opportunity to be effective, optimizing towards opportunities to consistently improve results, and analyzing digital’s impact on consumer actions. Built on data science and engineering, IAS is headquartered in New York with global operations in ten countries. Our growth and innovation have been recognized in Inc. 500, Crain’s Fast 50, Forbes America’s Most Promising Companies, and I-COM’s Smart Data Marketing Technology Company. IAS was also named to Crain’s Best Places to Work in NYC for four years running, Great Companies to Work For in NYS, and AdAge's list of Best Places to Work in the US.
To learn more about us, please visit www.integralads.com or http://bit.ly/glassdoorIAS
Equal Opportunity Employer:
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, protected veteran status, or disability status.
EEO/AA/M/F/Disabled/Vets