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Specialist, Channel Marketing
Bell Media
Toronto, , Canada
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Bell is a truly Canadian company with a 136 year track record of success. We are defined by the passion of our team members and their belief in our company’s vast potential.
To ensure we continue to be recognized as Canada’s leading communications company, we’re committed to finding and developing the next generation of leaders. This means creating best-in-class career and development opportunities for our employees.
If you’re passionate, driven and find yourself seeking interesting work, new challenges and continuous learning opportunities, then we want you to join our team.
An integral part of our customer service focus, includes contact centres across Canada supporting all of our Bell Mobility and Bell Residential Services customers. Our Customer Operations team is responsible for strategy, design and delivery of core call centre tools and processes, including queue strategy, routing, and call monitoring tools.
Position Description:
An integral part of our customer service focus, includes contact centres across Canada supporting all of our Bell Mobility and Bell Residential Services customers. Our Customer Operations team is responsible for strategy, design and delivery of core call centre tools and processes, including queue strategy, routing, and call monitoring tools. As a member of this team, the successful candidate will have the opportunity to play a significant role in developing a new communication approach to our FrontLine teams. We are expanding our digital footprint! Having a career at Bell means you are on a team that helps each other win. You will have the opportunity to work with the brightest people who will inspire, share, evolve and exceed. Being at the forefront of strategy and execution, we are always in need of talented people who like to get things done. If you are looking for more than just another place to work and are not afraid of challenges, we would like to hear from you!
The Role:
The Marketing Specialist will report directly to the Senior Manager Channel Marketing. This is a role that will be a perfect fit for a candidate that is both an “out of the box thinker” while having strong project management and attention to detail attributes. The Specialist will have the opportunity to be part of the full rebuild of hype strategy for both BRS and Mobility OB segments that will focus on deep dives to identify new opportunities and processes that drive results.
Job Duties/Accountabilities:
• Build quarterly hype strategy plans for Loyalty & Retention Outbound BRS and BM channels to drive positive results
• Create summary post mortems to determine ROI and identify key outliers
• Deliver top quality insights through, data analysis that identifies opportunities for churn reduction
• Work cross functionally with Operations, Strategy and Communications to identify better opportunities to pilot
• Manage the hype budget and capture month to month actual and accruals
• Build incentive briefs and present at Executive level governance
• Back-fill for IB hype prime during vacation periods
Critical Qualifications/Competencies:
• Bachelor Degree in Marketing
• 2 - 5 years experience in Telecoms;
• Creating executive level decks and excellent use of excel programs at advanced level
• Excellent project management and organization skills
• Experience in analyzing data to build recommendations to improve sales trajectories
• Highly organized, detail-oriented and the ability to manage multiple projects simultaneously
• Driven to get things done with an insatiable drive to improve process and build relationships.
• Positive attitude, enthusiastic and able to comfortably operate in an ever-evolving & changing environment
• Strong communications skills, both written and verbal
• Ability to effectively communicate and present to executives and directors with a high degree of confidence
Bilingualism is an asset (English and French)
Additional Information:
Position Type: Management
Job Location: Canada : Ontario : Toronto
Application Deadline: 02/21/2017
Please apply directly online to be considered for this role. Applications through email will not be accepted.
Bell is committed to fostering an inclusive, equitable, and accessible environment where all employees and customers feel valued, respected, and supported. We are dedicated to building a workforce that reflects the diversity of the communities in which we live and serve, and where every team member has the opportunity to reach their full potential.
Created: Canada, ON, Toronto