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Senior Analytics Engineer, Marketing
Netflix
Los Gatos, CA, United States
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At Netflix, we are shaping the future of entertainment because we believe there is a better way to watch. Like our customers, we love movies and TV shows and we want the world to experience the joy of entertainment wherever and whenever they want. We are pioneering the way in which we use big data, analytics and advanced data science to optimize our global marketing.
We are big into data driven decision making and given the varying depth and breadth of disparate data sources we deal with, there are a multitude of ways to measure our marketing opportunities and performance. But which measures are more important and actionable that maximize business performance? How best to normalize KPI’s across disparate data with varying levels of granularity and quality? What is good enough for now and how quickly can we evolve to a more precise & accurate future? We need a seasoned analyst well versed in the digital marketing domain to tackle these opportunities!
What You Will Do:
• Embed yourself with business stakeholders to influence decision making using data
• Help measure true business performance by defining powerful & easy-to-interpret metrics/KPI’s
• Uncover meaningful patterns and insights by doing proactive data analysis and sharing results with the business
• Build visually appealing, high performing and impactful reporting/dashboard products using tools like MicroStrategy and Tableau across large data sets
• Leverage custom visualization techniques to translate complex information into simple, easy to understand dashboards
• Partner with data engineers to help design & develop data structures to enable richer analysis
• Continually explore better data and methods to improve precision, accuracy and visualizations through tools or code
• Influence cross-functional team of business stakeholders, engineers and team members to derive maximum value from data
Who You Are:
• You are passionate about the Netflix product
• You have a good understanding of the digital marketing domain and related ad tech platforms and tools
• Can think and communicate visually with expertise in data visualization and simplifying complex information
• You are a data geek & a quant able to hold your own in discussions on metrics, predictive models and algorithms
• Are proficient in at least one data visualization tool (MicroStrategy, Tableau) and comfortable working with custom visualization frameworks (D3, JavaScript, custom libraries…)
• Are comfortable working with large data sets and big data technologies (Hadoop, Spark, Python, Pig…) to be self sufficient in creating aggregated data sets for your analysis
• You have a curious, learning mindset to understand and stay ahead of the rapid business & tech innovation going on around you
• You can thrive in ambiguity, love fast pace with a strong bias towards action
• You are detail oriented and can make pragmatic design trade-offs based on business context and time-to-market needs