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Account Services Manager – Ad Ops, Local Digital Media
CBS
New York, NY, United States
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ABOUT US:
CBS Local is a subsidiary or CBS RADIO; one of the largest major-market broadcast media operators in the United States and the undisputed leader in news and sports radio. Producing original audio and video content, live events and exclusive programming broadcast via on-air, online and mobile platforms, CBS RADIO reaches more than 72 million consumers nationwide each week. As a part of CBS Corporation, the division owns and operates 117 radio stations in 26 markets - including the top 10 as ranked by Nielsen Audio - as well as an extensive array of digital assets. CBS RADIO distributes its programming via AM, FM and HD Radio stations, Radio.com and CBS Local Digital Media apps, making engaging with audiences easier than ever before. For more information, please visit www.cbsradio.com.
DESCRIPTION:
The Account Services Manager will be responsible for supporting the ad sales and sales operations team in scheduling, implementing and monitoring CBS online advertising campaigns. This individual will work with the Sales Operations team to ensure flawless campaign execution as well as provide ongoing monitoring and support for assigned Partners, Advertisers and Agencies. The Account Services Manager will serve as the primary point of testing for any changes related to advertising on the sites. The Account Services Manager will also be responsible for working with the VP of Ad Operations on supporting vendor partnerships for performance and audience measurement such as Moat, comScore, and Nielsen.
RESPONSIBILITIES
• Manage online advertising campaigns including National, Multimarket and remnant.
• Work with Sales Operations to ensure ongoing maintenance and monitoring of campaigns
• Implement rich media, third party tags, and utilize some HTML for more complex campaigns
• Develop in-depth reports for pacing, inventory availability, sell-thru rates and billing
• Monitor campaigns and ensure campaign delivery
• Manage campaign performance and make optimization recommendations
• Provide clients/sales with any necessary campaign reporting
• Manage team of 1 - 3 Account Coordinators
• Manage Rich Media partners
• Ad hoc projects as needed
• Monitor and provide reporting for viewability and audience guarantees
QUALIFICATIONS:
The successful candidate must have direct experience in the Internet advertising industry.
• BA/BS degree (or equivalent training and experience)
• 4+ years work experience in a trafficking/sales operations role.
• Digital Ad Ops Experience and audio trafficking experience required.
• Must have experience with an ad server, including DoubleClick, 24/7 Real Media, Triton or Atlas.
• HTML and/or Javascript skills a plus.
• Experience working with viewability vendors a plus.
Ideal candidate is extremely detail-oriented, exceptionally organized, has the ability to multitask and manage multiple tasks, possesses strong written and verbal communication skills, solid computer/technical skills, and thrives in a fast-paced, deadline oriented environment.
EEO STATEMENT:
Equal Opportunity Employer Minorities/Women/Veterans/Disabled