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Copy Director
Rue La La
Boston, MA, United States
Job Details - this job has expired, please see similar jobs below
THE ROLE: We’re looking for…
A Copy Director that will lead the Gilt Creative Copy team of Copy Writers for the core and marketing functions, to help realize the complete vision and voice of the brand. Along with the Creative Director, the Copy Director will devise the concepts and strategies that will take the Gilt to the next level under their new ownership of Rue Gilt Groupe. The Gilt Copy Director will be able to implement their creative vision by working with cross-functional departments as well as alongside art directors, developers and designers to bring their ideas to life. This role requires a keen understanding of team as well as the abilities to be self -sufficient multi-tasking, full of original approaches and innovative ideas.
The goal is to achieve the best possible outcome of all Gilt creative projects to meet customer expectations and drive the brands sustainable growth.
What you’ll accomplish…You will;
• Be accountable for the Gilt voice brand wide.
• Be responsible for the concept and creation of all Gilt copy that will live on the site as well as all Marketing, Social and email content.
• Hire and develop the new Gilt copy team, following the Rue Gilt Groupe processes and developing processes of your own as well.
• Orient, train, assign, schedule and coach employees ranging from Jr to Sr level.
• Meet work standards by following production, productivity, quality; resolving operational problems; identifying work process improvements.
• Determine copy project content by reviewing and approving all copy materials developed by staff.
• Improve quality results by studying, evaluating, and re-designing processes; recommending changes to Creative Director.
• Update job knowledge by participating in educational opportunities; reading professional publications; maintaining personal networks; participating in professional organizations. Stay current.
• Enhance department and organization reputation by accepting ownership for accomplishing new and different requests; exploring opportunities to add value to job accomplishments.
• Partner with Creative Director on marketing strategies by examining objectives; planning, scheduling, and completing copy content requirements for all functions of Marketing.
• Improve copy/content quality results by studying, evaluating, and re-designing copy processes; implementing changes.
THE RIGHT FIT: You have…
• A creative problem solving attitude.
• Experience with people, project and resource management.
• 3+ years of management experience of up to 5 direct reports.
• An understanding of the latest creative trends in fashion as well as new technologies.
• Excellent interpersonal skills.
• An ability to communicate well with staff and clients.
• Excellent planning and organizational skills.
• Proficiency in marketing communications.
• Experience with coaching employees.
• A proactive and process improvement mindset.
• Familiarity with creative processes and techniques – including digital media.
• Social media experience - editorial communication.
• The ability to adapt and work in a fast-paced environment.
There’s More…
In return for these accomplishments the following will be provided:
• The opportunity to work in a newly created and highly visible role as a member of the senior leadership team at Rue.
• The ability to build the Gilt copy team from the ground up.
• The chance to have a significant impact on Rue/Gilt’s brand voice as it grows under the leadership of the Rue Gilt Groupe.
• A great team environment that focuses on professional growth and development.