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Marketing Specialist
Elavon
Atlanta, GA, United States
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Elavon is seeking a Salesforce Marketing Cloud Technical Specialist to lead the ongoing development of our Salesforce Marketing Cloud environment. The Marketing Cloud Specialist will work closely with functional leaders, organizational units, and subject matter experts to identify develop and deploy new marketing campaigns and marketing automation strategy. This role is part technical project manager, part administrator and part Salesforce.com analyst. The Salesforce Marketing Cloud Specialist will be responsible for configuration, support, maintenance and improvement of our marketing automation platform.
Job Specifics:
• Supports the installation, configuration, and maintenance of purchased applications or application frameworks.
• Participates in the design configuration, problem diagnosis, maintenance, and installation of application systems and/or user group profiles.
• Validates system functionality after changes.
• Participates in testing and installing new software releases and application system upgrades.
• Analyzes, monitors, and fine-tunes the application system to achieve optimum performance levels.
• Works with internal infrastructure teams and vendors to resolve issues with hardware and software.
• Maintains a comprehensive operating system hardware and software configuration database/library of all supporting documentation to ensure data integrity.
• Participates with application system problem resolution by working with application developers, vendors and internal infrastructure team members to troubleshoot.
Qualifications
EDUCATION AND EXPERIENCE REQUIREMENTS
• College Degree
• Minimum three years of hands on experience with Salesforce Marketing Cloud, including AMPScript, Data Extensions, Automation Studio, and Journey Builder
• Saleforce.com Marketing Cloud certification preferred.
• Sales Cloud, Service Cloud, Community Cloud and Developer certifications preferred
• Proven ability to design and implement new processes and facilitate user adoption
• Strong understanding of the platform, with the ability to build custom apps and objects, formula fields, workflows, custom views, and other content of intermediate complexity
• Strong understanding of Salesforce.com best practices and functionality
Strong data management abilities
A documented history of successfully driving projects to completion
A demonstrated ability to understand and articulate complex requirements