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Campaign Manager, Employee Benefits
Transamerica US
Denver, CO, United States
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Job Family
Marketing Services
Job Description Summary
Oversees the planning and execution of cross-functional marketing campaigns to support sales. Delivers reporting on productivity, priorities, issues and opportunities for improvement.
Responsibilities
• Provide staff with insight and direction to meet organizational goals and drive team success.
• Partner with marketing groups to understand campaign plans, customer goals, and key performance metrics.
• Utilize qualitative and quantitative methods to evaluate program effectiveness.
• Ensure adherence to established processes and workflows related to end-to-end campaign strategy, creative execution, optimizing for performance, and troubleshooting; define new processes and workflows as needed.
• Collaborate with cross-functional leaders to ensure delivery of superior customer service and operational excellence.
• Conduct-one-on-one meetings with staff to assess individual needs, work load, issues/opportunities, career path, development and process management.
• Serve as internal escalation point for campaign related issues.
Qualifications
• Bachelor’s degree in marketing, business administration, communications, or related field.
• Five years of experience in marketing communications, digital marketing or project management.
• Experience developing and executing digital campaigns and complex projects.
• Technical acumen to design campaigns that optimize the use of marketing platforms.
• Familiarity with content management, workflow and other marketing tools such as CMD, CRM, DAM, Workflow, Exact Target, Marketo, MS Office Visio, Slack, Workfront and Percolate.
Preferred Qualifications
• In-depth knowledge of digital platforms.
• Experience in change management.
• Supervisory/management experience.
• 2-5 years of financial services experience.
Behavioral & Leadership Competencies
• Communication and writing skills.
• Analytical and decision making skills to identify and prioritize critical issues.
• Ability to interpret data and articulate results to a diverse audience.
• Time management skills.
Our Culture
At Transamerica we promote a Future Fit mindset. What is a Future Fit mindset?
• Acting as One fosters an environment of positive collaboration
• Accountability allows us to own the problem as well as the solution
• Agility inspires new ideas, innovation and challenges the status quo
• Customer Centricity encourages an above average and beyond approach to our customers
Working Conditions
• Office environment.
• Occasional travel (10-15%) to support staff and attend industry conferences.
*This position is eligible for a $250 employee referral bonus.*
Why Work for Us
Total Rewards at Transamerica: It’s more than a paycheck.
Our comprehensive Total Rewards package is designed to help support you in many ways — throughout all stages of your life and career. We provide a competitive, market-driven program that encompasses base compensation, bonus potential, retirement, health and wellness benefits, learning and development opportunities, plus great employee perks. All designed with you in mind… to help you live your best life, grow personally and professionally - and feel valued for the work you do.
Learn more about our Total Rewards Package.
Equal Opportunity Employer:
Transamerica Life Insurance Company is an Equal Employment Opportunity employer and does not discriminate against any applicant or employee because of age, religion, sex, gender identity, genetic information, race, color, national origin, pregnancy, sexual orientation, marital status, participation in the uniformed services (e.g. U.S. Armed Forces, National Guard), physical or mental disability, or any other status protected by federal, state, or local equal employment opportunities laws.
AEGON USA Realty Advisors, LLC, is an Equal Employment Opportunity/ Affirmative Action Employer and does not discriminate against any applicant or employee because of age, religion, sex, gender identity, genetic information, race, color, national origin, pregnancy, sexual orientation, marital status, participation in the uniformed services (e.g. U.S. Armed Forces, National Guard), physical or mental disability, or any other status protected by federal, state, or local equal employment opportunities laws.
Applicants with physical or mental disabilities may be entitled to a form of reasonable accommodation under the Americans with Disabilities Act and certain state and local laws. A reasonable accommodation is a change in the way things are normally done which will insure equal employment opportunity without imposing undue hardship on the Transamerica Companies.
Ontario Applicants:
Our Company is committed to providing accessibility to those with disabilities in a manner that is consistent with the principles of independence, dignity, integration and equality of opportunity, that is in compliance with the Accessibility for Ontarians with Disabilities Act 2005 ("AODA").