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Marketing Manager
Altisource
Atlanta, GA, United States
Job Details - this job has expired, please see similar jobs below
ARE YOU READY FOR AN EXCITING CAREER AT OWNERS.COM?
• Are you interested in disrupting the real estate industry with innovative technology?
• Do you have a passion for building new and efficient processes, teams, and products?
• Are you driven to solve complex marketing challenges and make a lasting impact?
If so, we would love to hear from you! Owners.com is seeking a smart, passionate, and creative CRM & Email Marketing Managerto join our rapidly-growing, startup-like team to help take us to the next level of awesome. Owners.com is revolutionizing the real estate purchasing and For Sale By Owner (FSBO) process via innovative technology, intuitive design, and creative thought leadership.
WHAT YOU'LL DO:
• Evaluate the current Owners.com automated email marketing strategy and CRM landscape and design/manage a new, efficient, innovative platform for us to use moving forward - then execute upon your email marketing strategy!
• Define what a successful long term contact relationship looks like with our customers through the entire home buying/selling journey, A/B test multiple email deployment times and formats, then execute upon your email marketing strategy!
• Establish and monitor email marketing KPIs to improve Deliverability Rate, Open Rate, CTR and ultimately continuous Engagement Rates
• Manage and review the quality and consistency of data captured across all customer touch points including the website, emails, alternate digital channels, etc. within our CRM environment
• Present monthly reports and analysis to executives on the growth of the marketable customer database, developing initiatives to help improve and drive customer data capture and engagement
THE SKILLS AND EXPERIENCE YOU BRING:
• Proven experience working within CRM/Email marketing and or campaign management in a B2C environment is required
• Demonstrated expertise in working with customer databases, data analysis, and building out intuitive and insightful data reporting mechanisms
• Excellent eye for quality email content combined with a passion for building world-class customer acquisition experiences
• Excellent communication and presentation skills and ability to collaborate with cross-functional marketing resources
THE PERKS OF WORKING AT OWNERS.COM:
Prosperity:
• Competitive base salaries!
• 401k plans with company matching – we want to empower you to further your career, and prepare for retirement!
Good Health:
• Comprehensive Medical, Dental, and Vision insurance plans
• Tax-free Flexible Spending Account
• Life insurance, short-term, and long-term disability
...And Happiness!
• Paid holidays, plus 19 days of accrued PTO for a total of 28 paid days off per year!
• Free snacks, drinks and coffee!
• Plenty of employee engagement activities including sporting events, happy hours, and other fun team-building activities
• Opportunities to join our community service initiatives, including Habitat for Humanity