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Public Relations Specialist
Luxottica
New York, NY, United States
Job Details - this job has expired, please see similar jobs below
Position:Full-Time
Luxottica is a global leader in the design, manufacture and distribution of fashion, luxury and sports eyewear. Our wholesale network covers more than 150 countries and our retail presence consists of over 7,200 retail stores across the globe.
In North America, our wholesale business is the home to global brands like Ray-Ban, Oakley, and many of the top fashion house brands. Our leading retail brands include; LensCrafters, Sunglass Hut, Pearle Vision, Target Optical and Sears Optical. We are also home to EyeMed, the fastest growing vision care company in the United States.
Luxottica’s Wholesale teams deliver the highest quality frames, best-in-class expertise and a deep understanding of products and markets to support our customers and fuel their businesses all over North America.
GENERAL FUNCTION The Communications Specialist coordinates the day-to-day Public Relations activities across the Wholesale, Retail and Brand channels. Based in NYC, this role will report to the Director of PR, who reports into Luxottica’s corporate headquarters in Milan, Italy.
MAJOR DUTIES AND RESPONSIBILITIES
• Supports the director, 2 senior managers and 1 manager in all public relations efforts – from day-to-day tasks to strategic planning, spanning across Luxottica’s diverse brand and retail portfolio.
• Liaises with external agency partners to ensure collections and initiatives are earning consistent, quality press coverage.
• Acts as primary point of contact for sample, digital asset or information-related communications, interacting with consumer and trade media.
• Works closely with the PR team to execute PR initiatives and strategies – including new collection launches, seasonal press previews, in-store events, PR plan creation, record-keeping and international product shipments.
• Coordinates messengers and domestic and international product shipments – troubleshooting logistical issues when needed in a timely manner.
BASIC QUALIFICATIONS
• Bachelor’s degree
• 2+ years’ experience in premium/luxury fashion, accessories PR
• Established relationships with fashion and accessories media – print, digital, bloggers, influencers
• Previous experience working in a global environment
• Possess excellent written, verbal and organizational communication skills
• Ability to be flexible and adapt in a fast-paced, sometimes high-pressure environment
• Possess outstanding project-management and strong follow-up skills
• Proven ability to complete time-sensitive tasks under minimal direction
• Ability to deal with multiple brands (adjusting perspective and strategy based on each brand’s unique DNA)
• Ability to travel to corporate headquarters 2+ times per year for global PR meetings, additional travel is a possibility
PREFERRED QUALIFICATIONS
• Bachelor’s degree in Communications, PR, Marketing or Journalism
• 2+ years’ experience in premium/luxury fashion, accessories PR at an agency with direct media relations and client management experience
• Proficiency using Cision and DMR
Upon request and consistent with applicable laws, Luxottica will provide reasonable accommodations to individuals with disabilities who need assistance in the application and hiring process. To request a reasonable accommodation, please contact the Luxottica HR Solutions Group at 1-866-431-8484.
We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, gender, national origin, religion, age, disability, sexual orientation, gender identity or expression, citizenship, veteran or military status, marital status, pregnancy (including unlawful discrimination on the basis of a legally protected pregnancy or maternity leave), genetic information or any other characteristics protected by law.
Public Relations