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Retail Specialist Key Account Internship
Nike
Paris, , France
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Description
• Merchandising / Marketing :
• Development of merchandising tools and highlighting collection and season stories.
• Approval of internal instructions with the account
• Merchandising rules application by key stores
• Follow up the arrangement of our products and marketing supports in stores
• Creation and application of corrective actions if needed
• Analysis of Marketing Operations performance in collaboration with Sales, Operations, Brand and
Digital teams
• Follow up on the examples of points of sale digital changement (all distribution business names)
Reporting creation and sharing (once a week)
• Business / Business Analysis:
• Update of mapping of sport equipment distribution in France
• Mix product performance and profitability analysis for each market and each range level by leading field surveys (market shares, competition reports …)
• Sharing internal information and then to the account
• Optimizing the best stores’ results by informing Sales and Purchase team about products shortage and business opportunities
• Creation and regular update of specific Scorecards for the best stores in key cities
• Training :
• Leading the update of a digital platform content for the whole network (video shoots, seasonal
marketing operations explanations, product record)
• Briefing Nike trainers on seasonal focus to pass on the store sales assistants
• Leading the organization of next central training
Qualifications
• University or Business School with a specialization in Business, Marketing, or Sports Management
• Very good command of MS Office
• Fluent in English and French
• Synthesis and Analysis skills
• Great spoken and written communication skills
• Interest in sports
• Sneakers addict
• Movable (trips in France 70% / Office 30%)
• Knowledge of Key Performance Indicators (Sales)
• Good knowledge of Sports Retail market
• A Retail experience is recommended
• A Sport/Retail experience is suggested