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Associate Mgr, Site Marketing
Chico's FAS, Inc.
Fort Myers, FL, United States
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POSITION
OBJECTIVE
This position will serve as a strategic partner to the Outlet team to coordinate and facilitate digital commerce campaigns aimed at driving revenue and increasing customer engagement and conversion with our Chico's Outlet digital commerce website
FUNCTIONAL RESPONSIBILITIES:
• Coordinate with Brand Marketing and Merchandising to drive the Outlet onsite strategy, focusing on personalization, promotional messaging, and overall site experience.
• Development and coordination of creative assets needed to deliver Outlet onsite execution (including brief writing, approvals and deployment)
• Collaborates with the internal technology team to execute Outlet onsite updates and strategy
• Ensures the Outlet onsite execution process is streamlined and fully managed (scheduling deployment, review, QA and reporting)
• Works with the Analytics, Intelligence & Marketing Services (AIMS) team to request ongoing Outlet site performance metrics to base business decisions on and develop key learnings to apply to upcoming campaigns.
• Develops and coordinates Outlet site personalization tool and vendor relationship
• Executes against budget and ensures accurate expenditure tracking and accounting against plans.
• Contributes and assists in the collaboration of special projects as requeste
QUALIFICATIONS:
• Bachelor's degree in Marketing or related field preferred
• 3 years' online consumer retail marketing experience, including, online/internet retail consumer marketing email experience
• Outstanding creative and strategic thinking abilities.
• Exceptional analytical, planning and project management skills. Strong spreadsheet, word processing and database skills.
• Outstanding verbal and written communication skills.
• Ability to succeed in a fast paced, entrepreneurial environment.
• Exceptional attention to detail and ability to effectively multi-task in a deadline driven atmosphere.