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Global Consumer Marketing Manager
Levi's
San Francisco, CA, United States
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JOB DESCRIPTION
We believe that clothes — and how you make them — can make a difference.
Since 1853, we’ve been obsessed with innovation to meet people’s needs. We invented the first blue jean. And we reinvented khaki pants. We pioneered labor and environmental guidelines for our manufacturing partners. And we work to build sustainability into everything we do.
A company doesn’t last more than 160 years by standing still. It endures by reinventing itself, striving to delight its consumers, winning in the marketplace and by remaining true to its values.
We employ thousands of people around the world to support our great brands: Levi’s®, Dockers®, Signature by Levi Strauss & Co.™ and Denizen®. Our employees are committed to innovation, creativity and collaboration. Put simply, if you’re looking for a new opportunity, this is a great place to grow your career.
We are looking for a Global Consumer Marketing Manager to drive the execution of Levi’s global marketing programs across multi-channels, primarily focusing on Levi’s packaging and Sales Tools materials. Delivering on-time and on-budget programs that drive brand equity, awareness and sales.
Key Responsibilities:
• Drive the strategic direction and vision for global brand packaging, and lead the development of packaging throughout the year to ensure an optimized brand presence and performance.
• Write creative briefs and collaborate with necessary cross-functional team members to ensure all briefs are complete and well-rounded.
• Develop global guidelines, toolkits and marketing style guides as necessary to ensure executional clarity and continuity across regions.
• Partner with internal and external creative teams to ensure delivery dates are met, creative process is handled in allotted number of review rounds, kept in scope and key stakeholders are brought in at the correct points in time to review the work as necessary.
• Act as the day-to-day contact and liaise with internal cross-functional partners as relevant to project work streams.
• Establish and maintain strong partnerships with respective Product Development, Merchant and Design colleagues, and Creative and Project Management teams.
• Support development of seasonal integrated marketing plans.
• Support marketing go-to-market plans, ensuring solutions for regional partner needs.
• Understand the Levi’s brand financial plan and develop programs and solutions that not only meet creative expectations but make positive impact on how the work drives sales.
• Act as last line of defense for all assets that are distributed to our regional partners as related to project work streams.
Skills & Qualifications:
• Bachelor’s Degree in a related field of study (Communication, Marketing, Business, etc.)
• 5+ years of industry experience in marketing and/or the retail industry
• Proven ability to drive flawless execution (on-time, on-budget is standard)
• Self-motivated with ability to work in ambiguity and still drive forward
• Ability to thrive in a fast-paced, results-oriented environment
• Strong skills in relationship-building internally and externally, negotiation, program management and presentation/communication
• History of writing creative briefs with the ability to identify insights and craft briefs that effectively direct creative teams
• Excellent prioritization and problem solving abilities
• Passion for the Levi’s brand
• Comfortable managing multiple projects
• A demonstrated track record of managing digital initiatives a plus
• Knowledge of apparel market preferred
The Company's policy is to provide equal opportunity to all persons without regard to race, color, creed, religion, national origin, citizenship, sex, age, sexual orientation, gender identity or gender expression, marital status, Vietnam era/disabled veteran status, physical or mental disability, or other protected classes prohibited by applicable law. Company policy prohibits harassment of applicants or employees on the basis of any protected classes. The Company has established a continuing Affirmative Action Program to assure equal employment opportunity in all its policy decisions affecting recruitment, selection, assignment, promotion, training, and all other terms and conditions of employment.
LOCATION
1155 Battery St. San Francisco, CA, 94111
FULL TIME/PART TIME
Full time