This job has expired, please see additional jobs below
Manager, North America Digital Marketing
Estee Lauder
New York, NY, United States
Job Details - this job has expired, please see similar jobs below
Description
Manager, North America Digital Marketing, Clinique
The Manager of Digital Marketing for Clinique, NA will be responsible for overseeing all digital advertising campaigns launched by the brand to drive conversion: including Display, Paid Social, Search. He/She will be responsible for managing the media agencies and creating reports for optimizations of campaigns in flight to best drive the US business.
• 30% Execute digital strategy for the brand in accordance with agreed upon strategy, including paid social, display, video, search marketing. Report back real time learnings for optimizations.
• 20% Liase with Global Digital marketing on camapgin assets that are right for the US market and report Global learnings.
• 10% Liase with PR, Trade Media, Social Media teams for integrated, holisitic media strategies based on US priorities.
• 10% Aligns NA plans with Global content calendar and US marketing calendars
• 10% Coordinates all content review for sequencing, copy and messaging with Edit, global, content teams
• 10% Manages US Media agencies for best in class execution and reporting
• 10% Working with NA Trade marketing teams to best drive business priorities on a national and regional level for our priority retailers including Clinique.com
Qualifications
Requirements:
• Bachelors Degree
• 4-5 years minimum experience in related field
• Digital Marketing, Social Media, Advertising, Reporting, some travel required.