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Senior Social Media Editor, Instagram
POPSUGAR
Los Angeles, CA, United States
Job Details - this job has expired, please see similar jobs below
POPSUGAR Studios is the #1 producer of original online video lifestyle content, with over 250 million monthly views of its original series. Our videos are mobile-first and platform-first; we have been quick to innovate and optimize videos for platforms such as YouTube, Facebook, Snapchat, in addition to creating content for TV. Whether it's shows that make viewers laugh, style leaders who inspire them to look their best, or lifestyle experts who help them lead a happier, healthier life — we partner with brands to produce meaningful and entertaining content that we know our audience will love and share by the millions. Check out some of our latest videos here.
RESPONSIBILITIES:
• Sets and executes growth and creative strategy for POPSUGAR Instagram accounts, including images, illustrations, memes, video, and Instagram Stories
• Liaises with Editorial Leads, Video Producers, Design, and Marketing to set content direction and branding for all accounts
• Manages team of Instagram Editors in executing growth strategy and best practices
• Provides regular platform metrics and competitive analysis to evolve strategy and develop content recommendations
• Works with Partnerships Team and Talent Team to identify and execute Instagram partnerships with publishers, brands, and influencers
• Partners with Content Teams and Marketing on Instagram strategy for major editorial tentpoles, events, and marketing programs
• Partners with Sales on pitching and executing sold Instagram programs
QUALIFICATIONS:
• 3-5 years experience in social media
• Proven ability to grow Instagram
• A creative and visual thinker with strong analytical skills
• Strong understanding of the competitive women’s lifestyle publishing space
• Past experience with social strategy, some design savvy
• Understands the POPSUGAR brand and can express it authentically on Instagram
• An obsession with checking social media –– specifically Instagram
About POPSUGAR Inc.
POPSUGAR Inc. is a global media and technology company that is parent to lifestyle media publisher POPSUGAR, digital shopping platform ShopStyle, and monthly subscription box POPSUGAR Must Have. Together, the brands attract more than 100 million visitors worldwide and 2.4 billion monthly content views, with each brand being a leader in its space.
POPSUGAR Inc. operates internationally in Australia, Canada, France, Germany, Japan, China, the Middle East, and the UK, with offices in San Francisco, New York, Los Angeles, Chicago, and London. The company is privately held and funded by Sequoia Capital and IVP. For more information about POPSUGAR Inc., visit corp.popsugar.com.
POPSUGAR is dedicated to fostering a diverse and inclusive company culture. We celebrate our differences and embrace the varying ideas, interests, and life experiences that make us who we are. As a company with a mission to inform and inspire people all over the world, we believe that employing individuals with diverse backgrounds is essential to building a successful, creative, and innovative business.
We work hard, play nice, and welcome those who do the same.
Whoever you are, You are POPSUGAR.