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Sr Marketing Specialist
Fossil
Richardson, TX, United States
Job Details - this job has expired, please see similar jobs below
Your Role
Fossil is currently searching for a Marketing Specialist to join our Armani Marketing team and be a key player within the global brand marketing team. The role’s primary purpose will be to plan and deliver multi-channel marketing programs that support the Emporio Armani and Armani Exchange brands in achieving top global and regional performance with a focus on wholesale and retail channels.
The successful candidate will be a self-starter & collaborative individual, as well as an influencer and decision maker. The candidate will be responsible for working collaboratively across a cross-functional team to include other departments such as regional teams and creative.
Some essential responsibilities for this marketing specialist include:
• Manage team calendars, templates, and deliverables to ensure marketing assets are delivered on-time and with excellence.
• Open jobs in project management system, assign tasks, ensure delivery.
• Collaborate in building strategic marketing plans for the Americas, APAC and EMEA regions.
• Develop and execute integrated global marketing programs – alignment of ATL/BTL marketing spend across wholesale and retail channels of distribution.
• Quality control and optimization of regional marketing executions, including in store POS executions, roadshows, and events.
• Identify improvement opportunities and recommend solutions based on root cause analysis.
• Develop performance indicators and benchmarks in collaboration with the regional brand-marketing partners, measure the efficiency and effectiveness of marketing programs.
• Analyze data, synthesize learning, and present with recommendations
• Supports Manager in development of seasonal tool kit
• Owns the Standards Guide.
• Manages the development of all global marketing assets.
• Supports Manager in development of case studies.
• Manages the approval process for tactics that require licensor submission.
• Oversees approval of tactics that do not require licensor submission.
Your Skills
• 3-5 years experience in marketing, brand management or strategy roles
• Bachelor’s degree in Marketing, Business or related discipline; MBA a plus
• Strong leadership, problem-solving, and decision-making skills
• Solid communication, negotiation and relationship building skills
• Ability to multi-task and to manage multiple projects & deadlines simultaneously
• Relevant and current knowledge of the industry, market trends and strategies
• Highly organized individual with strong attention to detail
Brand Highlights
The name Armani is synonymous with fashion. Each brand in the Armani family offers its own subtle variation on the legendary house’s approach. A|X Armani Exchange is Armani made accessible. Inspired by street-style culture, modern music, and the choices we make that embrace the freedom of personal style, the A|X Armani Exchange watch collection is youthful in look and feel, and offers a distinctive style direction: casual yet sophisticated, fresh, urban, and sexy.
Get To Know Us
Fossil Group, Inc. is a global design, marketing and distribution company specializing in consumer lifestyle and fashion accessories. In a word, we’re innovators (and proud of it). In 1984, we were a small watch business with five employees. Today, under a diverse portfolio of proprietary and licensed brands, we offer watches, jewelry, handbags, small leather goods and, most recently, wearables. With our newest owned brand, Misfit, we are uniquely positioned to lead the convergence of style and technology in the high-growth connected space. Our strategic channels of distribution include department stores, specialty stores, eCommerce websites and more than 600 company-owned and operated retail stores. Find even more information, including press releases and SEC filings, at www.fossilgroup.com.
Accommodations Statement
Fossil is an Affirmative Action and Equal Employment Opportunity Employer dedicated to a policy of nondiscrimination in all employment practices without regard to race, religion, color, sex (including breast feeding and related medical conditions), gender identity and expression, sexual orientation, national origin, ancestry, citizenship status, uniform service member and veteran status, marital status, pregnancy, age, protected medical condition, genetic information, disability or any other legally protected status. Anyone requiring special accommodations to our normal application process please email applicationaccommodation@fossil.com and we will assist you.