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Director Regional Chain Accounts
Coca-Cola Company
Los Angeles, CA, United States
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VEB Director Regional Chain Accounts - Los Angeles
Position Overview:
The Director, Region Chain Accounts is responsible to deliver sustaining brand volume and outlet growth for the Venturing & Emerging Brands portfolio within designated, strategic chain accounts (Home Market & FSOP). This role will be responsible for profitably growing the VEB portfolio through effective collaboration with Coca-Cola Bottler chain teams. This objective will be accomplished by acting as the VEB subject matter expert/resource for assigned Coca-Cola Bottling partner chain teams. The Director, Region Chain Accounts is tasked to effectively manage and grow assigned, strategic chain accounts by gaining VEB portfolio inclusion in annual/monthly chain customer “Look of Success” plans.
Function Specific Activities:
Position Responsibilities:
• Drive VEB portfolio sales within assigned strategic chain accounts (Home Market & FSOP)
• Deliver profitable volume and ensure consistent Bottler “Look of Success” inclusion of assigned VEB brands
• Act as a primary contact and VEB subject matter expert for all bottler chain account teams within a designated territory
• Monitor ongoing business trends to effectively forecast sales volumes for each account on a monthly basis
• Collaborate with Coca-Cola Bottler Chain Account Teams to develop creative and results focused presentations to strategic chain accounts
• Analyze and evaluate the status of VEB brands as well as the competitive environment on an ongoing basis.
• Create custom programs designed to drive profitable growth of assigned VEB Brands
• Develop assigned chain account growth objectives
• Prepare and execute Shopper Marketing programs to enhance VEB Brand performance with assigned strategic chain accounts
• Expedite resolution of customer concerns
• Improve overall customer relations, sales volume and VEB presence across assigned territory
• Deliver overall Division net revenue and profit contribution objective
• Effectively communicate and collaborate all promotional activity and schematic changes to VEB & Coca-Cola Bottler field execution teams
• Work closely with marketing and commercial management to effectively communicate brand position to customer shopper
• Ensure entire VEB portfolio of sku’s are authorized with shelf set inclusion (POG) within assigned chain accounts
Position Requirements:
• Minimum Education Required: Undergraduate Degree Preferred (or equivalent work experience)
• Minimum Experience Required: 3 - 5 years’ experience in sales or sales management, preferably in the non-alcoholic beverage and/or consumer products industry
• Preferred Experience: 5+ years’ experience in sales and management within the beverage industry (specifically within the beverage distribution system)
• Ability to travel throughout the week (to include overnight travel) and occasional nights and weekends
• Excellent driving record and vehicle insurance
• Personal vehicle for company travel/use
• Exceptional interpersonal and communications skills (verbal/written) with the ability to interact effectively internally as well as with external contacts
• Results-driven and customer-focused mentality with a collaborative attitude
• Proven analytical and problem-solving abilities
• Must excel in multi-tasking within a fast-paced organization
• Must be self-motivated & influential
• Proficiency in Margin Minder
• Proficiency in Microsoft Outlook, Excel, PowerPoint and Word
Leadership Behaviors:
• Drive Innovation:Generate new or unique solutions and embrace new ideas that help sustain our business (encompassing everything from continuous improvement to new product and package innovation)
• Collaborate with Systems, Customers and Other Stakeholders: Develop and leverage relationships with stakeholders to appropriately stretch and impact the System (Company and Bottler)
• Act like an Owner:Deliver results, creating value for our brands, our System, our customers and key stakeholders
• Inspire Others:Inspire people to deliver our mission and 2020 Vision, demonstrate passion for the business and give people a reason to believe anything is possible
• Develop Self and Others:Develop self and support others’ development to achieve full potential
Growth Behaviors:
• Growth Mindset: Demonstrates Curiosity. Welcomes failure as a learning opportunity.
• Smart Risk: Makes bold decisions/recommendations
• Externally Focused: Understands the upstream and downstream implications of his/her work. Tracks and shares external trends, best practices, or ideas.
• Performance Driven & Accountable: Has high performance standards. Outperforms her/his peers.
• Fast/Agile: Removes barriers to move faster. Experiments and adapts. Thrives under pressure and fast pace.
• Empowered: Brings solutions instead of problems. Challenges the status quo. Has the courage to take an unpopular stance.
Job Requirements:
Years of Experience:
Leadership Behaviors:
• DRIVE INNOVATION: Generate new or unique solutions and embrace new ideas that help sustain our business(encompassing everything from continuous improvement to new product and package innovation).
• COLLABORATE WITH SYSTEM, CUSTOMERS, AND OTHER STAKEHOLDERS: Develop and leverage relationships with stakeholders to approximately stretch and impact the System (Company and Bottler).
• ACT LIKE AN OWNER: Deliver results, creating value for our Brands, our System, our customers, and key stakeholders.
• INSPIRE OTHERS: Inspire people to deliver our mission and 2020 Vision, demonstrate passion for the business and give people a reason to believe anything is possible.
• DEVELOP SELF AND OTHERS: Develop self and support others' development to achieve full potential.
Growth Behaviors:
• GROWTH MINDSET: Demonstrates curiosity. Welcomes failure as a learning opportunity.
• SMART RISK: Makes bold decisions/recommendations.
• EXTERNALLY FOCUSED: Understands the upstream and downstream implications of his/her work. Tracks and shares external trends, best practices or ideas.
• PERFORMANCE DRIVEN AND ACCOUNTABLE: Has high performance standards. Outperforms her/his peers.
• FAST/AGILE: Removes barriers to move faster. Experiments and adapts. Thrives under pressure and fast pace.
• EMPOWERED: Brings solutions instead of problems. Challenges the status quo. Has the courage to take an unpopular stance.
We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local protected class.