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Associate Director, Strategy
Interbrand
New York, NY, United States
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InterbrandHealth is the only full-service global branding consultancy with an exclusive focus on healthcare. In healthcare, brands have the power to change the world...and change lives. Our clients range from nationally top-ranked hospitals systems, to global pharmaceutical, device, and diagnostic companies, to start-up sport and fitness nutritional supplement innovators. And as the healthcare industry evolves, so have our offerings. In an increasingly consumer-centric industry, the brand is crucial to a healthcare company’s success and longevity. Through our unconventional thinking, creative expertise, and strategic insights, we develop meaningful brand experiences. We offer a comprehensive array of consulting services that help our clients create value in their brands and brand portfolios from the years leading up to launch and throughout a brand’s lifecycle. Over its 34 year history, InterbrandHealth has helped to create or manage some of the most iconic brands in the industry, from brand names that have entered the dictionary, including Prozac and Viagra, to pioneering work for franchise brands and revolutionary identities for corporate brands.
THE ROLE
◦ Lead our client engagements, form and grow trust-based client relationships, create high impact content, manage client profitability and enhance our distinctive knowledge
◦ Leading major branding and healthcare business consulting projects
◦ Demonstrate a strong understanding in the discipline of brand development, specifically as it relates to the expression of a client’s business strategy
◦ Demonstrate a gravitas and ability to develop trust-based relationships client contacts who typically are at the senior or executive team level
◦ Engage in broad based branding dialog and become senior client’s trusted counsellor and in so doing identify further opportunities for Interbrand to provide meaningful client value
◦ Inspire and lead junior team members deliver highest quality work product in a timely and personally satisfying manner
◦ Develop and monitor metrics of “success” and demonstrate a deep understanding of analytical methods and processes
◦ Effectively lead project teams demonstrating leadership across disciplines and across senior and junior team members
◦ Coach individual team members to insure meaningful experiences, personal growth, improvement in IB intellectual capital and constructive feedback
◦ Produce and integrate highest quality end-product
◦ Manage deliver targeted WIP
REQUIREMENTS
◦ B.A. degree; MBA desirable
◦ 6-8 years experience in brand strategy/architecture, marketing and/or business strategy and financial analysis
◦ Knowledge of the healthcare and life sciences sector preferred
◦ Strong organization and presentation skills
◦ Strong attention to detail
Are you ready to know more? See what it’s like inside the walls of Interbrand: http://vimeo.com/83522472