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VP, Account Director
Entertainment & Media Industry Company
New York, NY, United States
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About Company:
Two things Company has been doing since 1917: hiring forceful, energetic innovators with diverse skill sets and points of view who can put ideas into motion that lead to results. That’s no coincidence.
Smart, quick, highly motivated business-savvy people have been the backbone of Company’s Famously Effective work for almost a hundred years. They are the drivers of business and creative performance that at this point in Company’s long history have never better. We were named 2015 North American Agency of the Year at Cannes in recognition of our 23 Lions for clients including Volvo, DirecTV, NFL and GSK. Company was also among the top three agencies at the Effies where our work for clients including P&G and Pfizer were recognized. Famous and Effective. It’s what we do, and it’s part of why Company was been named “Global Network of the Year” by Adweek in 2014 and 2015, and “Agency of the Year” by Advertising Age in 2015.
Of course none of this could have happened without the diverse talent roster we have in place and we are continuing to look for the best talent to join us in the coming year. That’s why we continue to need drivers—people who can help move the agency further on the trajectory of success.
Description:
Following is a broad overview of the key responsibilities of the VP Account Director at Company -- they are representative and not exhaustive. Overall, the expectation is that the VP Account Director will use proven judgment and management skills to handle responsibilities and be expected to deliver/manage projects on schedule.
• Partnership with EVP on management of the account as well as, as needed, on client initiatives
• Day to day management business of the account (inclusive of the below).
• Supervise junior staff: training and development as well as oversight of projects
• Supervise creative development for the account- ongoing campaign as well as new campaign exploratories. Also other creative projects/initiative as presented
• Core participation in/management of strategic discussions/thinking/creative briefings
• Drive long term project planning in conjunction with EVP
• Management of Account Team division of responsibilities and time management
• Oversee development of/ participate in presentation of Company Days orientations; participate in preparation of/presentation of Company Management Briefings as appropriate
• Attendance at relevant Client meetings/presentations
• Manage and attend relevant internal meetings (e.g: creative reviews, account management status meetings)
• Live-action television shoots:
◦ Attend pre-production meetings, shoots
◦ Supervise post production process incl. review rough cuts, etc.
• Digital
◦ Work on all digital initiatives including, but not limited to: website builds and upkeep; social media; landing pages and microsites.
• Qualitative research:
◦ Oversee qualitative stimuli preparation (with AS & AE)
◦ Attendance at qualitative research
◦ Participation in qualitative debriefs
• Quantitative research:
◦ Supervise material preparation for MWB research
◦ Participate in MWB debriefs
• Agency Summit(s):
◦ Develop agenda with Client
◦ Lead development of Agency presentation materials (e.g: competitive review, client specific requests)
◦ Attendance and relevant presentations
• Attendance at core team dinners, brainstormings, strategic discussions, etc. as appropriate
• All other traditional misc. account management responsibilities pertaining to administration of the account (i.e: budget oversight, timeline oversight, competitive reporting oversight…)
Qualifications:
• BA/BS or equivalent
• 9+ years experience in advertising
• Integrated experience - traditional, digital, activation
• Experience managing teams
• Experience running multichannel and/or multi-agency teams
• Experience presenting to the highest client level
• Strategic thinker
• Collaborator
• Creative Champion
Company Group is an equal opportunity employer.