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Social Media Manager, Architectural Digest
Entertainment & Media Industry Company
New York, NY, United States
Job Details - this job has expired, please see similar jobs below
Architectural Digest is looking for a smart, creative, strategic social media manager to develop and grow the brand’s social footprint across platforms like Facebook, Instagram, Twitter, Snapchat and more. The ideal candidate must have proven experience managing and building a large social presence, developing successful social syndication partnerships, and leveraging web analytics and audience traffic patterns to reach corporate goals. The social media manager must also possess deep knowledge and passion for design trends, as well as the ability to connect with and engage design enthusiasts.
Primary Responsibilities
• Write, schedule, calendar and optimize daily content across multiple social platforms, working with audience development leads to expand and refine social strategies as needed
• Pitch social and social-extension ideas to reach targeted AD audience segments
• Work with the digital director to hone AD’s social voice and grow AD’s social presence, on both established and emerging platforms
• Find and maintain relationships with content partners and social platform managers to develop syndication and partnership opportunities
• Work closely with PR, marketing and editorial teams to ideate and execute social-focused initiatives
Requirements
• 4-5 years of relevant experience managing social media (content, video, partnerships) for a large design/lifestyle brand or media publisher
• Impeccable editorial judgment, writing, and ability to capture AD’s voice to reach new and established audiences
• Proven experience hitting key social and engagement metrics, developing and executing on tests towards goals; skilled with popular scheduling and analytics tools
• A passion for the design category and a knowledge of its key players
• Ability to work independently, quickly and thrive in a fast-paced, deadline-driven environment