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Senior Marketing Manager, Wholesale
Fashion Industry Company
San Francisco, CA, United States
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JOB DESCRIPTION
We believe that clothes — and how you make them — can make a difference.
Since 1853, we’ve been obsessed with innovation to meet people’s needs. We invented the first blue jean. And we reinvented khaki pants. We pioneered labor and environmental guidelines for our manufacturing partners. And we work to build sustainability into everything we do.
A company doesn’t last more than 160 years by standing still. It endures by reinventing itself, striving to delight its consumers, winning in the marketplace and by remaining true to its values.
We employ thousands of people around the world to support our great brands: Levi’s®, Dockers®, Signature by Levi Strauss & Co.™ and Denizen®. Our employees are committed to innovation, creativity and collaboration. Put simply, if you’re looking for a new opportunity, this is a great place to grow your career.
We are looking for a Sr. Marketing Manager, Wholesale responsible for planning and executing all marketing programs in support of the Levi’s business at Macy’s and other key department stores.
Key Responsibilities:
• Lead large scale, equity and sales driving, custom marketing programs at Macy’s and other key department stores.
• Partner with Sales and Merchandising to understand annual and seasonal business goals and plan compelling marketing programs in support of those goals.
• Act as primary point of contact for Levi’s with Macy’s (and other account) marketing teams.
• Present brand POV at Levi’s market week, and key planning meetings throughout the year.
• Understand that channel and the role of Macy’s (and department stores) in the Levi’s portfolio and identify new opportunities for Levi’s to gain share (floor space, sales, marketing exposures) within the account.
• Coordinate compelling launch programs for new fits or key equity moments for Levi’s within Macy’s, etc.
• Thoughtfully plan and execute strategic and compelling marketing programs leveraging all tactics for the Macy’s account, including online placements and strategies, email marketing, on-floor creative kits, trial events, PR, media, demand generation, social, and engagement programs. Extend planning to other key department stores where relevant.
• Brief in creative needs to US Wholesale Sr. Manager of Content with clear deliverables and timelines.
• Recap, review, analyze and share out learning on all marketing programs.
• Own budget and monthly forecasts for Levi’s marketing at Macy’s and other key department stores.
Qualifications:
• Bachelor's Degree required
• 5-7 years work experience, Channel Marketing is preferred
• Strong strategy experience and management of 360 marketing programs
• External relationship experience required
• Excellent written and verbal communication skills
• Attention to detail, and strong follow-up is required
• Proven ability to manage and motivate others
• Comfortable working in a matrixed cross-functional organization
Must be team orientated, but also have the ability to work independently
The Company's policy is to provide equal opportunity to all persons without regard to race, color, creed, religion, national origin, citizenship, sex, age, sexual orientation, gender identity or gender expression, marital status, Vietnam era/disabled veteran status, physical or mental disability, or other protected classes prohibited by applicable law. Company policy prohibits harassment of applicants or employees on the basis of any protected classes. The Company has established a continuing Affirmative Action Program to assure equal employment opportunity in all its policy decisions affecting recruitment, selection, assignment, promotion, training, and all other terms and conditions of employment.
LOCATION
1155 Battery St. San Francisco, CA, 94111
FULL TIME/PART TIME
Full time