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Senior Director, Brand Marketing
Entertainment & Media Industry Company
New York, NY, United States
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The Manager, Brand Marketing is responsible for creating and executing marketing programs and developing sales and marketing materials to secure, retain, and grow business. This position will work closely with the sales to develop integrated, multi-media programs as well, as print or online specific programs on behalf of our clients,
Responsibilities include:
• Work with the integrated marketing and sales teams to strategize, create, and write omni-channel proposals
• Create effective and engaging communication of those opportunities in writing and in person
• Participate in brainstorming sessions with sales and account management teams to answer a high influx of RFPs
• Collaborate with sales staff to create client-specific presentations
• Develop budgets related to promotional/added-value programs and branded content
• Create/update presentations, sell sheets, mailers, and other tools to support advertising sales efforts
• Operate with a superior level of client service in all client-facing communication
Skills include:
• Excellent interpersonal and organization skills
• Strong writing and creative thinking abilities
• Close attention to detail and ability to manage multiple projects and priorities in a high-volume, fast-paced work environment
• Strong presentation skills
• Awareness of current culture as it relates to brand and relevant promotional opportunities
• Ability to work independently and within a team setting
About Company:
Company is a premier media company renowned for producing the highest quality content for the world's most influential audiences. Attracting more than 100 million consumers across its industry-leading print, digital and video brands, the company’s portfolio includes some of the most iconic titles in media: Vogue, Vanity Fair, Glamour, Brides, Self, GQ, GQ Style, The New Yorker, Company Traveler, Allure, Architectural Digest, Bon Appétit, Epicurious, Wired, W, Golf Digest, Golf World, Teen Vogue, Ars Technica, The Scene, Pitchfork and Backchannel. The company’s newest division, Company Entertainment, was launched in 2011 to develop film, television and premium digital video programming.