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Media Planning & Buying Coordinator
Fashion Industry Company
London, , United Kingdom
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INTRODUCTION
Founded in 1856, Company today remains quintessentially British, with outerwear at its core. Digital luxury positioning and intensive focus on design innovation, quality and heritage icons ensure continued brand purity and relevance globally across genders and generations. Company believes that in order to be a great brand it must also be a great company and constantly leverages the energy of its compassionate and creative thinking culture to continually innovate and drive the brand forward. Headquartered in London, Company is a design, marketing and retail led business with a global reputation for innovative product design, digital marketing initiatives and dynamic retail strategies.
JOB PURPOSE
Company is looking for a Digital Media Coordinator to manage, coordinate, measure and improve digital advertising activities across Paid Search, Affiliates, Display and bespoke partnerships.
RESPONSIBILITIES
• Ensuring revenue and KPI’s are achieved
• Managing day to day relationships with external agencies
• Optimising data analysis, reports and processes
• Supporting and coordinating local markets, optimising local strategies and implementing new technologies
• Innovating within channels and developing first to market and growth opportunities, to maintain Company’s market leading position within the Digital space
• Developing multi-faceted digital commerce and reach strategies across the globe (Paid Search, Affiliate Marketing, Online Display, etc.)
• Developing innovative ways to enhance the customer journey across different devices (Retail, Company website, mobile, etc)
PERSONAL PROFILE
• Educated to degree level
• Ability to work in a fast-paced environment with attention to detail
• Extensive media/digital media planning and buying experience (preferably media agency experience - planning and/or buying)
• Works with an analytic approach using data and analysis to further decision-making, and articulate complex information in a meaningful way to varied audiences.
• Commercially minded and adaptable to changing business conditions
• Self-motivated multi-tasker able to handle multiple projects with minimal supervision and good time management
FOOTER
Company is an Equal Opportunities Employer and as such, treats all applications equally and recruits purely on the basis of skills and experience.