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Marketing Coordinator
Entertainment & Media Industry Company
San Francisco, CA, United States
Job Details - this job has expired, please see similar jobs below
Summary
Company is looking for a Marketing Coordinator to join its Business Marketing team. He or she will support the planning and execution of marketing programs to increase adoption of Company Advertising products. The ideal candidate is detail-oriented, confident building complex campaigns in a marketing automation system, and has experience or a strong interest in B2B (preferably SMB) marketing.
A successful candidate would be relentlessly process driven, a stellar communicator, and detail-oriented. When life give you lemons, is your first instinct to color code and organize these lemons? We’d love to hear from you.
Responsibilities
• Use Marketo marketing automation platform to set up email campaigns to educate, engage, and convert SMB prospects and advertisers on Company.
• Assist with copy editing, and work with Marketing Manager and Creative team to develop on and offline campaigns each month. Execute on tasks to optimize live campaigns.
• Manage creative briefs and workflow for new marketing content and collateral. Ensure campaign materials are delivered on time and within agreed strategy and plan.
• Proactively identify and troubleshoot issues in complex marketing programs.
• Monitor industry news and developments as well as monitor competitors and industry leaders for emerging trends and platforms.
Requirements
• Experience executing email campaigns, preferably in a marketing automation platform
• HTML knowledge; ability to troubleshoot simple HTML errors
• 1 year experience (or equivalent internship experience) working for company acquiring/retaining business customers via both on and offline marketing channels. Small business marketing experience is a big plus
• Outstanding communication and presentation skills
• Ability to learn quickly, manage time effectively, and apply new tools and creative techniques to challenges
• We follow the opportunity, so flexibility and enthusiasm for the next new thing is key
• Bachelor’s degree required
Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.