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Manager, Account Marketing- Digital
Fashion Industry Company
Baltimore, MD, United States
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Company is the chosen brand of this generation of athletes... and the athletes of tomorrow. We're about performance - in training and on game day, in blistering heat and bitter cold. Whatever the conditions, whatever the sport, Company delivers the advantage athletes have come to demand.
That demand has created an environment of growth. An environment where building a great team is vital. An environment where doing whatever it takes is the baseline and going above and beyond to protect the Brand is commonplace.
The world's hungriest athletes live by a code, a pledge to themselves and everyone else: Protect This House... I Will. Our goal is to Build A Great Team! Will YOU…Protect This House?!
Company is seeking an Account Marketing Manager to focus on theDigitalcomponent of our business. The individual will be directly responsible for marketing strategy, planning and execution for UA’s pure play digital wholesale accounts and will also be expected to guide Account Marketing teams in digital strategic planning and execution with top brick and mortar wholesale partners (i.e.: Dick’s Sporting Goods, Macy’s, etc.). This individual will directly manage marketing for pure play ecommerce partners, including annual plans and budgets, seasonal briefs, marketing programs, account relationships and presentations, while working closely with UA Sales, Product and Brand Marketing. This is a great opportunity for a seasoned digital marketing professional to represent one of the hottest brands in the world!
What does this opportunity give me?
• Ownership of accounts and relationships, internal and external
• Support, a strong team exists to help you be successful
• Autonomy, the freedom to do your job
• Innovation, never hear again, “this is how we’ve always done it.”
• Challenges, we are a high growth, high energy company
What will I do at UA?
• Own on-site and off-site digital marketing strategy for 2-3 pure play digital accounts and play advisory role for up to 6 strategic account leads
• Build and execute traffic driving strategies across digital platforms to support on-site placements
• Act as a key stakeholder in wholesale digital content development with Marketing Ops, Ecom and Brand teams
• Work with Marketing Analytics lead to streamline campaign reporting and analysis throughout all stages of marketing calendar – strategy, planning, campaign execution & optimization, post campaign reporting
• Become an expert on your accounts and the wholesale digital landscape at UA overall and the point person for all related digital marketing initiatives
• Manage budgets and program execution details for digital marketing initiatives to improve brand presentation awareness, perception and conversion with our wholesale partners
• Create and deliver marketing presentations in support of key product stories and assortments
• Be the face of your account. Daily contact, go to for account and/or sales marketing needs and travel.
• Build relationships, collaborate and work with all key internal and external stakeholders in your business, Sales, brand, Product and Marketing
What does Company need from me?
• Prior experience in working with customers in the digital marketing space. Able to make decisions with minimal direction and possess a process-oriented mindset.
• A high level of competency in digital marketing strategy and execution with a focus on Search, PLA, Social, DPA, Email
• Open-mindedness and drive to find a solution to every problem.
• Prior experience working in a fast-paced environment with the ability to multi-task and remain calm under pressure.
• Flexible with change and able to shift gears quickly.
• Strong Communication skills. Able to express facts and ideas in writing in a clear, convincing and organized manner; listen effectively, and clarify information as needed.
What else do I get?
• Comprehensive benefits program
• Amazing company culture and team environment
• Guard rails to work between, not a box
• Ownership in the brand with our Employee Stock Purchase Program
At Company, we are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates without regard to race, color, religion, sex, pregnancy (including childbirth, lactation and related medical conditions), national origin, age, physical and mental disability, marital status, sexual orientation, gender identity, gender expression, genetic information (including characteristics and testing), military and veteran status, and any other characteristic protected by applicable law. Company believes that diversity and inclusion among our teammates is critical to our success as a global company, and we seek to recruit, develop and retain the most talented people from a diverse candidate pool.