Position Summary: Primary role is to partner directly with the Web Marketing team to manage content, voice and all promotional language for Company website with consistency and accuracy, and work with Copy Director and Design team to create compelling language to name and support new product launches. Responsibilities: Online channels • Managing content, voice and consistency of Company website • Developing new online content in partnership with Web Marketing team • Generating emails, subject lines, recipes and how-tos (daily) for Company website • Managing content development for all additional Bb. channels including Company website, the Company websitek Website, Company website, mini-sites • Supporting Company website management with email blast content Product launches • Partnering across departments to brainstorm and develop new product names, benefit claims and usage • Developing and presenting compelling campaign language to Vice President–level leadership (and above) • Seeing new product launch from conception through to implementation in salons and in retail Additional responsibilities: • Staying tuned-in to our online audience through regular research of fashion and beauty blogs, social media and other digital channels • Understanding the competitive retail marketplace and adjust language accordingly • Preserving the Bb. voice in all areas Knowledge, Skills & Abilities: • Strong writing and editing skills • Ability to present creative ideas • Keen understanding of online consumer and digital marketplace Education and Experience: • Beauty industry or consumer products experience • 1-2 years experience EEO We are an equal opportunity employer. Minorities, women, veterans, and individuals with disabilities are encouraged to apply.