Be part of an outstanding qualitative boutique! In this challenging role you will seamlessly provide clients with the brightest creative and strategic research possible. Your expertise will help us to drive brand success. This role reports directly to the President, Company Millward Brown Canada, with a direct line to the Firefly North America community and training. They will also collaborate closely with Company TNS Moderators, with a shared internal Project Management resource to assist with project execution. Our team consists of a group of dynamic and skilled research consultants, passionate about their clients and teams. For several years, our office has maintained some of the top client and employee satisfaction results across Company—the largest custom research company in the world. KEY OUTCOMES As Director of Qualitative Research you will…   • Consult with clients, design projects, write proposals (with assistance), execute research, and report on results that turn strategic recommendations into business results   • Be the market expert in the application of Firefly’s innovative suite of solutions   • Be primarily digitally based, with limited traditional methods including focus groups, face-face, strategy development sessions, ethnography, etc..   • Partner effectively and efficiently with Company Millward Brown and Company TNS Client Management teams to attract and retain high potential clients, and service clients through “relationship” teams   • Assist in the RFP and capabilities process adding valuable, insightful input, and creative methodologies where appropriate   • Be accountable for qualitative revenue and profit targets, with support of the business development team CAPABILITIES To succeed you will need…   • Agility: Must be a quick innovative thinker, bringing faster and richer results to clients (i.e. champion of non-traditional qualitative methods)   • People Skills: Good listener, empathetic, entertaining, high-energy, creative, a passion for solving marketing problems   • Marketing Knowledge: Strategic marketing experience on the agency or client side in brand/account planning, account management, or brand management, and/or experience as a qualitative market researcher   • Technology Skills: Knowledge and experience in all things digital (e.g. social networking, mobile marketing, community mining). Excellent thinking/writing/presentation skills, and a proven ability to manage, attract, retain and grow clients About Company Millward Brown We help clients build and grow their brands from strategy development through to marketing execution and assessment of brand performance and future potential. Our mission is to provide research-based advice to help our clients successfully manage their brand assets and optimize the return on their media and communication investments and so create value for our clients, staff and shareholders. Company Millward Brown at a glance, one of the world's top 10 full-service market research firms:   • 77 offices in 50 countries   • We work with 70% of top 100 US advertisers and 90% of the top 100 global brands   • Experts in effective advertising, marketing communications, media and brand equity research   • Conduct more brand and marketing communications research than any other company in the world   • Over 65,000 ads copy tested (Link™) worldwide   • Brand equity expertise with over 64,000 brands   • Published papers, case studies, norms and internal knowledge bank   • 35+ years' marketing research and brand consulting experience   • Powered by insights, innovative thinking and a rich heritage, we focus on providing actionable solutions to address key business issues Additional info As a leading research agency, we help clients to grow great brands and improve marketing efficiency by analysing, interpreting and understanding the world around us. At Millward Brown Firefly, our services include qualitative solutions, neuroscience, brand equity and advertising, media and digital effectiveness. Company website