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Director of Product Marketing
Internet Industry Company
Belmont, CA, United States
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Description
Director of Product Marketing – Company Office GTM
Job Type:Full time
Location:Belmont, CA
Department: Marketing
The Company environment is dynamic, success-driven, team-oriented and committed to providing world class service for its customers. Do you have the ability to thrive in a fast-paced environment? We are looking for candidates with an entrepreneurial spark!
We’re not a phone company; we’re a cloud business-solutions provider. We've thrown out the old PBX along with its rigid rules and eliminated the complexity and unnecessary expense of managing business communications the old way.
Company fosters career development and provides leadership training, education, workshops, and coaching for all employees. Company promotes a healthy work-life balance by providing catered lunch and breakfast on a daily basis as well as a kitchen stocked with a variety of complimentary beverages and delicious snacks.
Job Description:
Company is looking for a Senior Product Marketing Manager – Company Office GTM to manage our Go To Market efforts with our flagship product and its peripheral services. This individual will drive the construction, definition, execution, and delivery of product releases and campaigns to market. This person should also have a strong technical understanding of cloud and/or SaaS businesses including experience with consumer & business messaging and collaboration, and business communications.
This role is highly visible and cross-functional, requiring regular communication with Company executive management, product management, sales leadership, and other staff members. This individual will also need to manage timely deliverables with strong communication and cross functional partnering skills. Candidates must be team oriented and have a ‘can do’ attitude and be comfortable working in a fast paced, cross-functional team environment. This individual will work out of the Belmont, CA headquarters office.
Responsibilities:
• Develop go-to-market strategy and marketing plans necessary to meet company revenue goals
• Provide product-level positioning and marketing messaging for Company’s core offering
• Lead product marketing campaigns to extend the company’s reach
• Create marketing assets such as datasheets, feature briefs, whitepapers, user guides, web tutorials, and other collateral and content
• Develop appropriate sales and partner training materials, collateral, pricing guides as needed
• Understand the technical solutions
• Support PR and awareness activities including webinars, trade shows, direct marketing, collateral and customer case studies
• Create market requirement documents (MRD)as necessary
Qualifications:
• Bachelor's degree and 5-7 years of product marketing experience, MBA a plus
• Experience in cross functional outbound GTM
• Technical knowledge in business communications, messaging, collaboration, file sharing, cloud, and/or SaaS markets
• Proven success developing and managing product go-to-market plans
• Experience working directly with senior management, direct sales and large partners
• Strong business acumen, as well as strong analytical and strategic thinking abilities to draw conclusions based on data
• Self-motivated individual capable of working in a face-paced, dynamic environment
• Detail and results oriented; skilled at both planning and hands-on execution
• Ability to excel in a team-oriented, collaborative, and fast-paced environment
• Excellent written, verbal, and presentation skills
About Company
Company, Inc. (NYSE: RNG) is a global provider of cloud unified communications and collaboration solutions. More flexible and cost-effective than legacy on-premise systems, Company empowers today’s mobile and distributed workforces to be connected anywhere and on any device through voice, video, team messaging, collaboration, SMS, conferencing, online meetings, contact center, and fax. Company provides an open platform that integrates with today’s leading business apps while giving customers the flexibility to customize their own workflows. Company is a leader in the 2016 Gartner Magic Quadrant for Unified Communications as a Service Worldwide for the second consecutive year. Company is headquartered in Belmont, Calif.
Company is an EEO/AA employer.