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Director, Digital Sales
Entertainment & Media Industry Company
Beverly Hills, CA, United States
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Company is a global recorded music company with a roster of current artists that includes a broad array of both local artists and international superstars, as well as a vast catalog that comprises some of the most important recordings in history. Company is a wholly owned subsidiary of Sony Corporation of America.
Sony Music is committed to providing equal employment opportunity for all persons regardless of age, disability, national origin, race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, veteran or military status, genetic information or any other status protected by applicable federal, state, or local law.
The Director, Digital Sales is responsible for managing the digital content business for Company with select digital and subscription partners.
Responsibilities:
• This role will handle relationships with key subscription services and will direct EPIC overall business at the partner level
• Manage accounts through relationship cultivation in an effort to grow each account’s business, maximize revenue and exposure for artists.
• Develop market expertise through continuous focus on and knowledge of the competitive and market environment
• Interpret data to form actionable intelligence that helps shape and sustain campaigns
• Create compelling pitches for artists to excite and engage partners
• Drive new business initiatives, concepts and products for the Epic brand
• Propose and execute marketing and platform campaigns with timely featured positioning for Epic’s artists, new & catalog releases, and other strategic initiatives
• Seamlessly blend partnerships with artists and brands to deliver optimal project results
• Must have a background in building fan focused plans tied to subscription platforms.
• Focus on promotion and microsite set up to drive fans to streaming partners
• Cultivate strong relationship across multiple accounts, including content/editorial, product marketing, sponsorship, executive levels, and related 3rd party service providers
• Work closely with research and analytics teams on market trends, gain insights, identifying opportunities, and understanding consumer behavior on streaming platforms
• Travel with artists to partner showcases, sessions and industry activities
• Lead frequent partner calls and business presentations with the accounts
• Regularly communicate the status of artist campaigns, new initiatives, and other account activity to the labels and other teams
• Ability to solve operations, reporting, technology, and business issues to ensure efficiency
Qualifications:
• Exceptional interpersonal and communication skills
• Impactful presentational skills to convey information and results clearly
• Ability to work effectively under pressure and balance priorities
• Excellent time-management, organizational skills and strong attention to detail
• Knowledge of app creation and GIF’s/stickers
• Ability to take broad campaign concepts and translate into partner specific initiatives that result in sales/streams and impressions
• Ability to understand operations, delivery and technology issues.
• 3-5 years prior experience at a digital content services company or digital services provider
• Demonstrated experience in subscription services
• Prior experience in account/client management, digital content sales and/or digital marketing
• Streaming Activity Analytics/Reporting/Strategic Analysis experience required
• Working knowledge of the music industry, and a passionate commitment to music and artists
• Able to attend artist shows and partner events
• Proven record of sales and revenue growth
• Proficient in Excel, PowerPoint, and Word. Proficiency in Keynote is preferred