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Art Director
Internet Industry Company
Los Angeles, CA, United States
Job Details - this job has expired, please see similar jobs below
Los Angeles based Company, Inc. is seeking an Art Director to oversee website design as well as creative production of online and offline marketing, sales, business development and internal training and communications materials.
Responsibilities:
• Maintenance and development of web sites, including UI, site structure, content and optimization.
• Manage an internal team in development and production of content and design for website content, emails, direct mail, trade shows, sales presentations, partner programs and internal training and communications.
• Monitor and analyze web traffic utilizing Google Analytics and provide regular reporting on conversion and campaign effectiveness.
• Collaborate with departments throughout the company to fulfill their creative collateral requirements
• Develop, implement and track SEO initiatives.
• Oversee daily, weekly and monthly content updates for over websites and campaigns.
• Lead ongoing A/B optimization testing to improve lead conversion.
• Provide standardized KPIs reporting and action plans on a weekly basis.
Qualifications:
• 8+ years of experience in digital marketing
• Proven experience in creating high performing websites, email marketing campaigns, and digital assets.
• Proven track record of excellence and project management in a fast-moving environment.
• Experience understanding, building and interpreting web metrics.
• Well versed in online media: email, web, social, and mobile.
• Proficient with HTML5, CSS3, XML, and JavaScript.
• Experience with CMS applications and Google Analytics.
• Familiar with CRM and marketing automation platforms, Salesforce, Marketo, Pardot.
• Strong communication skills; external and internal collaboration.
• Strong project management skills.
• Well organized with attention to detail and ability to follow-through.
• High degree of flexibility and ability to navigate ambiguity.
• Strong work ethic and demonstrated ability to operate in a fast paced, dynamic environment.
To apply, please visit: Company website.jsp?org=CARSDIRECT&cws=1&rid=1881
Company, Inc. and its wholly owned affiliates are an equal opportunity employer.
About Company:
Company® is a fully integrated online media and software services organization focused on four high-value vertical categories: Automotive, Health, Legal and Home / Travel. The company's award-winning consumer websites lead their categories and serve more than 100 million monthly visitors, while a full range of web presence offerings has established deep, long-term relationships with SMB and enterprise clients. Company' powerful, proprietary operating platform provides the flexibility and scalability to fuel the company's continued growth. For more information, please visit Company website
Keywords:
Sr. Marketing Manager, Senior, Marketing, Web Development, Creative Services, Creative Production, Sales, Business Development, Communications, Digital Marketing, Website, Email Marketing Campaign, Project Management, Los Angeles