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Account Executive I (Outside Territory Sales)
Entertainment & Media Industry Company
Louisville, KY, United States
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Job Title: Account Executive for the Courier Journal
Career Opportunities: Account
Executive - Louisville
The Courier-Journal is looking for a strategic seller to join our multi-platform, market leading team
that focuses on creating our clients’ prosperity. Our culture thrives on
creating and executing big ideas that provide solutions for our clients. The
Account Executive, is responsible for selling multi-media marketing
solutions to local and regional franchise in the Southern Indiana
market. The primary responsibility is to grow market share within a
designated account list through the combination of acquiring new regional
business and increasing current client spend while increasing client
satisfaction. This is an outside sales position.
We offer a robust, rewarding career experience:
• Work with the best: We’ll surround you with talented leaders
driven toward your success and ours.
• Do well here: Further your career while working to serve the
greater good in our community.
• Go big: We’ll equip you with the region’s best marketing services
and solutions, including our market analysis methodology, empowering you to
deliver unparalleled results to your customers.
• Get paid well: Enjoy base pay well above the market average with
unlimited earning potential. We want the best so we are paying the best.
• Get in now: Join the ground floor of a national organization in
the midst of rapid transformation to a new and exciting media start-up – an
invaluable career experience.
• Quarterback a topnotch team: Receive excellent support from an
account manager, a digital campaign manager, a marketing strategist and more.
Job Responsibilities:
• Sell print and digital business offerings and demonstrate an
understanding of these products in order to articulate our products and their
value propositions to customers.
Develop an understanding of the customers individual business needs, trends and
patterns within specific verticals. Develop an understanding of account
base and related industries.
• Develop and work a pipeline of potential customers’ growth within existing
base; produce accurate forecasts.
• Work with Client Solutions/Market Development to develop strategies at both the
client and vertical level.
• Work with Account Manager(s), Sales Manager(s) and Client Solutions/Market
Development to develop and deliver custom solutions that provide and deliver
ROI to customers. Focus on delivering and obtaining long term commitments
and campaigns.
• Maintain an awareness of revenue responsibilities and performance to goal.
Job Requirements:
• A Bachelor’s Degree or the equivalent related work experience.
• 1+ years sales experience, previous digital sales experience preferred.
• Ability to identify the current needs of client base; communicate the benefits
of our audience based marketing solutions as they relate to each need and then
sell the appropriate campaign.
• Work through objections/concerns regarding costs, budgets and selling
strategies.
• Must have ability to research problems and provide solutions.
• Requires an understanding of targeted industries and market as it relates to
customers, prospects, and key trends. Strong understanding of digital
media platforms.
• Demonstrated ability to grow and maintain market share.
• Ability to accurately develop forecasts and manage pipelines.
• Proficient in face-to-face sales calling including up-selling, appointment
setting and cold calling.
• Demonstrated record of success in a goal-oriented, highly accountable
environment; in building customer-based revenue and in delivering customer
solutions based on identified needs.
• Ability to drive initiatives for positive, constructive change.
• Strong Microsoft Office skills (MS Word and PowerPoint) and time management
skills.
• Salesforce CRM experience preferred.