Digital Sales Job Description
Digital sales
provides ongoing support to the digital marketing team by assisting with digital media campaigns, social media, CRM management, and other ongoing digital initiatives across organic and paid channels, including but not limited to: KII's websites, FB ads, LinkedIn, email, SEM, SEO, and display.
Digital Sales Duties & Responsibilities
To write an effective digital sales job description, begin by listing detailed duties, responsibilities and expectations. We have included digital sales job description templates that you can modify and use.
Sample responsibilities for this position include:
Keep up-to-date with industry trends, trade journals, , as they pertain to your clients and category
Sales pacing-to-goal
Current pending business
Weekly sales calls
Challenges and opportunities heard in the field and from the sales teams & management
Salesperson training needs
Overall activities
Leverage LSJ Media digital product portfolio in developing marketing solutions that deliver ROI to meet clients’ business objectives
Create and package client proposals incorporating digital, streaming, and integrated elements
Drive digital revenue growth for the station and company
Digital Sales Qualifications
Qualifications for a job description may include education, certification, and experience.
Licensing or Certifications for Digital Sales
List any licenses or certifications required by the position: IAB, CCSP, IBM, MBA
Education for Digital Sales
Typically a job would require a certain level of education.
Employers hiring for the digital sales job most commonly would prefer for their future employee to have a relevant degree such as Bachelor's and Master's Degree in Marketing, Advertising, Business, Communications, Education, Journalism, Broadcasting, English, Management, Communication
Skills for Digital Sales
Desired skills for digital sales include:
Social media
Digitalization project
Mobile
Reputation management
SEO/SEM
Selling digital products and applications
Targeted ads and how they work in tandem with radio assets
New/emerging digital advertising technologies and techniques
SEO
Industry trends
Desired experience for digital sales includes:
Minimum college degree with 1 to 3 years relatedexperience
Ability to organize and prioritize while jugglingmultiple projects simultaneously, and to work in a fast-paced environment
Professional and positive manner when working withclients and others
Superior knowledge of Microsoft Office (Word,Excel, PowerPoint, and Outlook.)
A hunter mentality to generate new business
Minimum of two years digital sales experience
Digital Sales Examples
1
Digital Sales Job Description
Job Description Example
Our innovative and growing company is hiring for a digital sales. Please review the list of responsibilities and qualifications. While this is our ideal list, we will consider candidates that do not necessarily have all of the qualifications, but have sufficient experience and talent.
Responsibilities for digital sales
- Prospect (by phone and in person), present, close, and manage new relationships with local clients regional and national clients seeking digital advertising solutions
- Determine clients’ current and future advertising and marketing needs, creating customized solutions, and closing sales for retained and incremental revenue
- Uncover new opportunities, while remaining steadfast with your current client list
- Communicate and report sales plans and actions taken
- Employ an entrepreneurial and creative approach to your business
- Attend outside functions as needed
- Create media plans for incoming RFPs proactive, custom marketing ideas
- Work with all internal departments (Ad Ops, Account Management, Finance ) on the development and implementation of client campaigns
- Leverage Democrat & Chronicle’s digital product portfolio in developing marketing solutions that deliver ROI to meet clients’ business objectives
- Work in tandem with the Digital Sales Managers to form revenue strategy, expense management, training, and overall cross-media revenue production
Qualifications for digital sales
- Must be willing to work on site in Fort Worth, TX just south of DFW airport
- Experience with streaming media technology ispreferred
- You must have experience creating sales materials
- Must be willing to work in San Francisco
- Skilled using Microsoft Office
- Sell digital advertising solutions, demonstrate an understanding of these products and articulate the value of those products to our customers
2
Digital Sales Job Description
Job Description Example
Our growing company is looking to fill the role of digital sales. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for digital sales
- Track pacing and performance of digital campaigns to ensure delivery
- Create and modify documents using Microsoft Word, Excel, and PowerPoint, other internal software systems used in the Sales Dept
- Assist other sales professionals by being the stations expert in digital new business generation
- Prospect (via phone and in person), close and manage new relationships with local clients and partners seekig regional/local consumers via digital advertising
- Manage the startup process for digital campaigns
- Monitor digital campaigns pacing and effectiveness to ensure campaign delivery
- Analyze data to ensure optimal campaign performance
- Report weekly and monthly metrics to account executive and client
- Position reports to the Digital Sales Manager
- When not assisting the multi-media account executives, prospect (by phone and in person), present, close, and manage new relationships with local clients regional and national clients seeking digital advertising solutions
Qualifications for digital sales
- High attention to detail & organized
- Prior broadcast or media experience in sales or significant radio internship experience a plus
- Strong presentation and in-person sales skills, a consultative selling approach and a proven record of accomplishment in building and sustaining client and agency relationships
- Knowledge of the local and national digital media market with the ability to respond effectively to market direction, client needs and competition
- Deep relationships with local advertising agencies and clients
- Ability to establish rapport, develop credibility and sell ideas to senior management
3
Digital Sales Job Description
Job Description Example
Our innovative and growing company is looking to fill the role of digital sales. Please review the list of responsibilities and qualifications. While this is our ideal list, we will consider candidates that do not necessarily have all of the qualifications, but have sufficient experience and talent.
Responsibilities for digital sales
- The ability to work to deadlines in a fast-paced environment
- The ability to identify problems and opportunities, suggest solutions and seeing the issue through to resolution
- A “hands on” team player who understands the bigger picture and impact of decisions
- A responsive, client-focused approach
- The ability and desire to help less digitally-literate individuals understand the components and processes of a digital campaign
- Be the strategic lead on both pre and post-sale account management in collaboration with Sales and Marketing teams
- Strategically pull inventory and data insights to brainstorm and answer RFPs
- Input all IO’s into the booking/accounting system
- Work closely with your team to monitor and report on campaign launches daily to better understand digital trends and to drive business
- Liase with Ad Operations to manage and optimize all sold deals to ensure client delivery and recommend incremental opportunities
Qualifications for digital sales
- Desire to manage the entire sales process which includes prospecting, acquiring new business, closing and maintaining relationships
- Strong work ethic, professionalism and enthusiasm
- Computer skills required, including proficiency with MS Office suite Minimum
- Active use of the customer relationship management tool Salesforce.com is a plus
- Experience with digital video and display advertising analytics, campaign management tools, ad tags
- An understanding of digital media platforms
4
Digital Sales Job Description
Job Description Example
Our innovative and growing company is searching for experienced candidates for the position of digital sales. Please review the list of responsibilities and qualifications. While this is our ideal list, we will consider candidates that do not necessarily have all of the qualifications, but have sufficient experience and talent.
Responsibilities for digital sales
- Help manage pricing for the team, lending a hand on larger projects as necessary
- Collaborate with editorial to create custom advertiser integrations
- Identifying digital sales leads
- Build strategic media plans for specific advertisers
- Maintain utmost confidentiality & assure discreet handling of all business
- Think outside of the box and provide creative ideas to team and clients, utilizing online and any other advertising opportunities in the market
- Tracks individual appointments, presentations and sales
- Helps identify areas of opportunity for new advertising efforts
- May be called upon to assist with customer support in the absence of an Account Manager
- Works closely with the Account Manager to schedule and to support new online initiatives
Qualifications for digital sales
- Minimum of 2+ years’ experience in digital advertising/communications/marketing
- Prior experience with DoubleClick for Publishers, DART Sales Manager and Wide Orbit are preferred, but not necessary
- Ability to multi-task, meet deadlines, and thrive in a fast-paced, deadline oriented environment HIGHLIGHTS
- Opportunity to generate new business assist other sales reps in creating comprehensive marketing programs for clients
- Be part of a growing division with plenty of opportunity for advancement
- Minimum 3yrs experience planning and implementing digital media campaigns working with clients and sellers
5
Digital Sales Job Description
Job Description Example
Our growing company is hiring for a digital sales. If you are looking for an exciting place to work, please take a look at the list of qualifications below.
Responsibilities for digital sales
- Provides exceptional presentations of advertising opportunities
- Works well with the advertising team, providing a positive dynamic within the team
- Be a consistently positive representation of the company both internally and externally
- Excel in learning new advertising opportunities and learn new software and products
- Achieve revenue numbers established by Manager
- Self-motivate with little direction
- Work with Multi-Media reps to pitch strong strategies to our best current customers and potential new ones
- Assist in the training of Multi-Media reps
- Work proficiently in Microsoft Excel and PowerPoint
- Train others on products, packages, sales execution and software as needed
Qualifications for digital sales
- 2-4 years of experience in all facets of digital sales and marketing required
- High school diploma required, four year college degree preferred
- Bachelor or Associate degree preferred
- Must be detail oriented and very proficient with excel and PPT media tools such as Media Visor, Atlas, Comscore, NNR, @plan, AIM
- Must be able to travel within a large DMA and outside seminars, training …
- This manager will be accountable for all local digital revenue performance for KIDY and KXVA