Trade Marketing Manager Cover Letter

Please consider me for the trade marketing manager opportunity. I am including my resume that lists my qualifications and experience.

Previously, I was responsible for compelling and valuable data analysis defined by Regional Customer Marketing Manager / Head of Marketing CE.

I reviewed the requirements of the job opening and I believe my candidacy is an excellent fit for this position. Some of the key requirements that I have extensive experience with include:

• Continue the development of eCommerce channel and build continuity on strategy development and proactivity to keep on growing
• Knowledge and digital background
• Able to build relationships with customers to fully understand the market and implement trade marketing solutions
• A great communicator able to build strong relationships with both internal and external stakeholders
• Commercial talent that thinks in creative solutions driven by results
• Execution of trade customer digital initiatives eg banner advertising, social media etc
• Works alongside Category Management Manager in category leadership initiatives specific to the trade customer, lead for implementation of projects to be included in the Joint Business Activity Plan (above)
• Drive sign ups and engagement through trade customers into UFS Chef Rewards and to future UFS online platforms

I would like to submit my application for the trade marketing manager opening. Please accept this letter and the attached resume.

In the previous role, I was responsible for feedback to all Regional Sales Managers and Brokers regarding all trade promotions that are not profitable or are submitted incorrectly.

Please consider my qualifications and experience:

• Process & Structure of Store Development
• ROI calculation
• Cost of fixtures (preferred)
• Retail design & architecture (preferred)
• Experience of store development in business career
• Native level of Japanese and Fluent in English
• Mature / Driven / Self Disciplined / Planning skills / Organized / Leadership / Integrity / Strong Negotiation & Communication skills
• A sales / marketing professional who is well versed in distribution structure design, trade incentives and sell-through management, retail and merchandising management and field sales management, training and motivation

I submit this application to express my sincere interest in the trade marketing manager position.

In my previous role, I was responsible for inputs to the marketing team on various marketing communication activities and execution of marcom activities to be carried out at modern trade channel.

Please consider my experience and qualifications for this position:

• Passion for marketing excellence and building brands
• A bias for action and simplicity in processes and interactions
• Define and execute the sales strategy on specific brands
• Translate brand marketing actions into trade and customer marketing actions
• Contribute to category marketing plans with category analysis and promotional strategy
• Develop category strategic review and trade stories for the products
• Analyse shoppers and customers behaviours and trends
• Develop trade material and POSM

Please consider me for the trade marketing manager opportunity. I am including my resume that lists my qualifications and experience.

Previously, I was responsible for strategic direction for all trade marketing activity, ensuring an effective calendar is implemented and adhered to.

Please consider my qualifications and experience:

• Supply supporting tools & materials to do the job including the RE picture of Success
• Measure Perfect Store KPI performance
• Sales & marketing planning briefings & business reviews
• Training & development of perfect store - the how
• Continuous improvement of the perfect store agenda & performance with Sales, Category & Finance
• Work with the regional center of deployment on upgrading the wow
• Continuous improvement of the standard & quality of business delivery
• Prior CPG or Service industry background preferred

Please consider me for the trade marketing manager opportunity. I am including my resume that lists my qualifications and experience.

Previously, I was responsible for the insight of trade term performance by channel to trade finance to support channel profitability performance.

Please consider my qualifications and experience:

• Manages SBU pricing and policy documents across channels and customers
• Influences innovation pipeline with key customer insights
• Works with marketing and Demand Planning to develop accurate volume forecasts
• Manages excess and SMOG inventory
• Pet industry and customers
• Sales, trade marketing
• Strong financial & P&L acumen
• Experience within the building materials industry preferred