Strategic Marketing Cover Letter

I submit this application to express my sincere interest in the strategic marketing position.

In the previous role, I was responsible for marketing and data analytics expertise in the development and support of various projects that focus on consumers, business partners, and competitors; driven by insights based on clinical utilization patterns.

Please consider my experience and qualifications for this position:

• MBA in Marketing/Business Management from reputed institute
• Able to take new ideas-in both business and analysis-from conception to implementation
• B.E./ B.Tech (EE/EC/CS/IT) from Tier-1 Engineering schools and and MBA from IIM/ISB
• Should be energetic and passionate about the role and the industry, and be a structured problem solver
• Lead the effort in defining new products with application & development teams, establish low power AC DC controller product roadmap consistent with customer needs and select new products for development among numerous investment opportunities
• Develop and lead the execution of segment product strategies to achieve revenue and profit goals
• Create and execute launch plans for new product introductions
• Collaborate with key target customers within the segment to share product roadmap and ensure consistency between internal development plans and customer needs

I would like to submit my application for the strategic marketing opening. Please accept this letter and the attached resume.

In the previous role, I was responsible for day-to-day exemplary project management for marketing communications, advertising and campaign initiatives to our Military, Commercial and Enterprise business partners/stakeholders.

Please consider my experience and qualifications for this position:

• Assemble / provide Thought Leadership / Strategic analysis, Global / industry trends & competitive analysis as directed by Customer or via insights gleaned
• Comprehensive Marketing Plan
• Competitive Analysis and Customer-specific Implications
• Product Marketing / Go-To-Market Development Market and competitive landscape development, ROI analysis
• Traditional Marketing elements such as customized brochures, collateral, customer videos
• Support/drive Digital Campaign Marketing Support, Social Media, Lead and Reference generation
• Customized roadshows and workshops, webinars
• Expert in use of customer segmentation, customer insights, analytics and other marketing tools to broaden customer networks and increase brand awareness

Please consider me for the strategic marketing opportunity. I am including my resume that lists my qualifications and experience.

In the previous role, I was responsible for enterprise-wide thought leadership for the Marketing function of the Company by providing leading practices, capabilities and advice to the Strategic Business Units and the Corporation.

My experience is an excellent fit for the list of requirements in this job:

• Build cooperative relationships with regional marketing, global sales, and other product segments
• Strong technical and business background in the semiconductor industry (knowledge of AC-DC power preferred)
• BSEE or equivalent or higher
• Strong leadership skills, a strong sense of urgency and the drive to succeed in a highly competitive market
• Able to work across marketing disciplines, willing to learn
• A great creative streak coupled with attention to detail
• Can handle start up pace and juggle varied projects
• Budget tracking and planning

I am excited to be applying for the position of strategic marketing. Please accept this letter and the attached resume as my interest in this position.

Previously, I was responsible for day-to-day exemplary project management for marketing communications, advertising and brand promotion initiatives to our Military, Commercial and Enterprise, business partners.

Please consider my qualifications and experience:

• Interests in business strategy and strategic framework preferred
• Experience and proven success in strategic expertise, along with leading strategic projects to impact the business financial results
• Experience working with retail teams on product innovation and solutions
• Expertise in social media and digital marketing
• Size and complexity
• A compelling story teller
• An understanding of Direct and Indirect tax Structures, especially GST will be a huge advantage
• An understanding of Global Marketing software tools, like Eloqua ( Oracle ) , Sales Force ( CRM ) will strongly add value to the selection

In response to your job posting for strategic marketing, I am including this letter and my resume for your review.

In the previous role, I was responsible for insights from the competitive environment; recommend opportunities to differentiate Key from the competitors.

Please consider my qualifications and experience:

• Demonstrated success in leading and influencing cross-functional teams to be strategic and results-oriented in a consensus-driven environment
• Demonstrated skill in gathering input from subject matter experts to develop results-oriented marketing plans that can be cascaded to our channel, web, and marketing insights teams
• Intellectual curiosity and strong passion for using data to solve problems
• Understanding of relational databases with experience in SQL or R preferred
• Creative and analytical thinker who will execute traditional and new digital tactics to help drive engagement and lead generation
• Experience designing, building, and managing digital marketing campaigns including content marketing, email marketing, lead generation
• Experience in product life cycle management and product launch processes
• Performing Competitive intelligence & reporting