SEM Manager Cover Letter

I would like to submit my application for the SEM manager opening. Please accept this letter and the attached resume.

In the previous role, I was responsible for actionable insights from owned and third-party data for search engine and conversion optimization.

I reviewed the requirements of the job opening and I believe my candidacy is an excellent fit for this position. Some of the key requirements that I have extensive experience with include:

• A demonstrated passion for building products is needed
• Deep technical understanding of Search and Online Video technologies
• Proven experience managing online advertising campaigns including search, display, and affiliate programs
• Proficient in Adwords and Bing interfaces and analytics tools such as Google Analytics
• Exposure to public relations, viral, word of mouth marketing, and social media marketing
• Possess keen critical thinking and analytical skills
• Phenomenal oral and written communication skills
• Organized and methodical, with excellent project management and time management skills

I submit this application to express my sincere interest in the SEM manager position.

Previously, I was responsible for recommendations to marketing communication team on landing page conversion optimization, media advertising and website page conversion optimization.

Please consider my experience and qualifications for this position:

• Proficient knowledge with metrics measurement and funnel optimization
• Hands-on experience using a 3rd-party search bidding tool (eg
• Comfort in presenting to groups is necessary
• Industrial and Life Sciences segment exposure
• Demonstrated success in developing distributors
• Success in identifying and developing OEMs
• Strong capabilities in managing complex market and commercial situations
• Excellent verbal and written communications skills and a strong attention to detail

Please consider me for the SEM manager opportunity. I am including my resume that lists my qualifications and experience.

In my previous role, I was responsible for ongoing-support to the performance media and search manager to optimise data driven marketing agenda at McCormick.

Please consider my experience and qualifications for this position:

• Passion and enthusiasm for online marketing and account management
• Detailed oriented with exceptional organization skills
• Experience driving large scale, online performance marketing initiatives ideally focused on customer acquisition and/or revenue generation
• Experience managing large media budgets and meeting/exceeding monthly goals for spend, revenue, customer acquisition, and other key performance metrics
• Experience with responsibilities such as regular reporting, collaborative strategic planning, and performance management
• Experience and proficiency with Google Analytics and/or other website performance suites (Coremetrics, Ominiture)
• Experience in SEM or SEO on agency or client-side
• Display and Remarketing are pluses)

In response to your job posting for SEM manager, I am including this letter and my resume for your review.

In my previous role, I was responsible for recommendations and execute strategies for keyword opportunities, campaign structuring, targeting and other facets of paid search.

I reviewed the requirements of the job opening and I believe my candidacy is an excellent fit for this position. Some of the key requirements that I have extensive experience with include:

• Verbal and written client-facing experience
• Possess strong analytical skills and industry presence, innate curiosity and aptitude
• Familiar with enterprise management platforms for SEM and -Display, such as Marin Tools Advanced proficiency with Excel
• Experience should primarily be in management of eCommerce campaigns
• An inquisitive nature and an interested to check the data on all accounts and curious to find out the causes and effects of tests/changes/etc
• Solid MS Office skills (Word, Outlook, Excel, PowerPoint)
• Proven track record running Search Engine Marketing campaigns
• Proven people and project management experience

I would like to submit my application for the SEM manager opening. Please accept this letter and the attached resume.

Previously, I was responsible for recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, overall campaign optimization and other areas of paid search in accordance with client goals.

My experience is an excellent fit for the list of requirements in this job:

• Extensive knowledge of Google Analytics or other third party analytics and optimization tools
• Agency experience or experience working with multiple direct response advertiser accounts
• Familiarity with Marketing platforms (Marin, Kenshoo, DBM), Analytics platforms (Google Analytics, Omniture) and/or CRMs
• Experience in landing page optimizations and related A/B, multivariate testing processes
• Management and growth of a team of 3-4 direct reports
• Experience working within heavily matrixed organizations
• Financial Service industry experience or a performance-driven
• Be conceptual and strategic but at the same time, relish being an owner, getting involved in the details of the business, analyzing information and data to make informed decisions and drive results