Product Analytics Cover Letter

I submit this application to express my sincere interest in the product analytics position.

Previously, I was responsible for product management leadership for the automation portfolio, from concept to commercialization to mature product (full product lifecycle).

Please consider my qualifications and experience:

• Define and lead multivariate testing / targeting strategies designed to support site traffic and lead growth objectives based on actionable analytical insights
• Partner with key business stakeholders (User Experience, Data, Discovery & Decision Science aka D3) to assist with scope definition to create AB/multivariate testing and targeting strategies designed to support lead growth objectives based on actionable analytical insights
• Interview and engage with top agencies, regional partners, and User Experience group to assist with design concepts
• Manage AB/Multivariate Testing implementations across multiple platforms
• Own and manage web analytics and develop reporting to highlight key challenges and opportunities to share with the senior leadership team
• Help to analyze and present results, learnings and recommendations from tests to cross functional partners and senior team
• Author and present creative briefs that detail testing/targeting/personalization business objectives and creative direction
• Proficient in Adobe Site Catalyst or Google Analytics, Adobe Target, Oracle Tracker, or Optimost

Please consider me for the product analytics opportunity. I am including my resume that lists my qualifications and experience.

In the previous role, I was responsible for assistance to the Head of Product Development – Actuarial, Asia to develop and price innovative insurance products across Asia.

I reviewed the requirements of the job opening and I believe my candidacy is an excellent fit for this position. Some of the key requirements that I have extensive experience with include:

• Able to dive into the technical details in big data infrastructure, analytics, and software engineering as needed
• Experienced in leading a diverse group of engineers and geographically dispersed teams
• Good understanding of agile principles, experienced in Scrum development
• Experience with big data platform technologies, extensive knowledge of data integration, enterprise data warehouse and data lake
• Solid experience with launching analytics software system from concept to production and creating high business impact
• BS or MS in Computer Science, Statistics, Engineering, Business, Operational Research or related fields
• Consumer-driven thinker, hyper-focused on understanding video content discovery and user consumption patterns
• Passionate about digital video and the experience that surrounds it

I am excited to be applying for the position of product analytics. Please accept this letter and the attached resume as my interest in this position.

In the previous role, I was responsible for assistance to the Head of Product Development – Actuarial, Asia and Regional Product Actuary to develop and price innovative insurance products across Asia.

My experience is an excellent fit for the list of requirements in this job:

• Solid understanding of online analytics metrics and related statistical concepts
• Knowledge of JavaScript and HTML to implement test configurations
• Technical understanding of processes and software applications
• Rigorously detail-oriented with commitment to accuracy
• Highly developed skills in co-operation
• A BS in computer engineering or computer sciences is preferred
• Extremely strong SQL skills and understanding of data modelling and data pipelines
• Strong voice for data integrity and reporting quality utilizing best practices and industry standards

I would like to submit my application for the product analytics opening. Please accept this letter and the attached resume.

In my previous role, I was responsible for direct tax advisory services to various USAA financial service operating entities and functions with a focus on insurance product taxation ranging from product design and development, to implementation and on-going compliance of Life Co.

Please consider my qualifications and experience:

• Strong understanding of BMO financial processes and systems
• Strong computer skills (advanced Excel, Word, Visio and PowerPoint)
• Extensive network of bank contacts to navigate financial aspect of project issue
• B2B customer facing experience typically derived from pre-sales, sales engineering or technology solutions roles
• Working knowledge of data visualization tools such as SSRS, Tableau, and QlikView
• Analytical experience in applying statistical solutions to business problems
• Familiarity and understanding of Enterprise development/operations functions that support the application lifecycle
• Familiarity and comfort with software development trends, including Continuous Integration and Continuous Deployment

In response to your job posting for product analytics, I am including this letter and my resume for your review.

Previously, I was responsible for leadership of the core product team to establish design concepts, criteria and engineering efforts for product research, development, validation, manufacture, integration and test activities.

Please consider my experience and qualifications for this position:

• Collaborate cross-functionally (Marketing, Finance, Stores, IM) to set growth targets and develop acquisition and retention strategies to drive active file growth and increased market share
• Proficient in leveraging customer analytical methods to drive customer and business outcomes
• Passion for understanding human behavior
• Passion for data science understanding the fundamentals of operations research, simulation, statistics and machine learning
• Solid experience in data science, or reporting and analytics fields
• A strong track record in a leadership role
• Knowledge of the product development lifecycle and common Product org structures
• Confidence operating in ambiguous, fast-changing environments