Manager, Marketing Planning Cover Letter

I submit this application to express my sincere interest in the manager, marketing planning position.

In the previous role, I was responsible for regional Divisions updates on the development of marketing strategies and provide them with the marketing elements that work best for the brand in their region.

Please consider my qualifications and experience:

• Sales management / country management
• Business analytics and market research
• Analog and mixed signal domain knowledge
• A strong analytical focus to leverage information to support the decision-making process within the business
• Competent in both spoken and written English
• Experience managing digital campaigns and direct marketing techniques
• Fundamental understanding of Finance and Marketing principles
• Actionable understanding of marketing communication channels and database marketing

I am excited to be applying for the position of manager, marketing planning. Please accept this letter and the attached resume as my interest in this position.

In the previous role, I was responsible for leadership and marketing communications for collateral, conferences and major events, marketing campaigns, brand messaging and creative marketing ideas.

I reviewed the requirements of the job opening and I believe my candidacy is an excellent fit for this position. Some of the key requirements that I have extensive experience with include:

• Proactive and creative problem solver with tremendous intellectual horsepower
• Experience with querying large data sets like SQL, hive etc
• Demonstrated experience in financial services industry, including working in or with D2D or Credit Cards product groups
• Service oriented - Patient, empathetic, great communicator, customer focused
• Detailed and analytical - Understands numbers, data, the need for measurable processes
• Passionate and a problem solver - Enthusiastic about relevant topic or skill, pushes boundaries
• Technically astute – Proficient with database applications and writing complex queries against the data to effectively resolve problems
• Strong technical skills including Excel, PowerPoint, Word, Access and SQ

I am excited to be applying for the position of manager, marketing planning. Please accept this letter and the attached resume as my interest in this position.

In the previous role, I was responsible for leadership, including strategic marketing planning, gaining approval for and implementing marketing strategies to exceed business line financial performance objectives.

Please consider my experience and qualifications for this position:

• Working knowledge of data and tools to support solution recommendations
• Strong interpersonal, analytical, communication and management skills
• Outstanding organisational skills, time management and a meticulous attention to detail
• Experience and confidence liaising across departments with stakeholders at all levels of management
• Confidence in multi-tasking, working to deadline in a fast paced environment and reacting to business demands
• Excellent communication skills and a commitment to developing strong working relationships
• Demonstrated track record for success
• Knowledge of financial, accounting and budgeting activities

I would like to submit my application for the manager, marketing planning opening. Please accept this letter and the attached resume.

In my previous role, I was responsible for input for joint marketing and communications planning and coordinate execution of such strategies accordingly whilst also providing marketing support to innovation projects.

Please consider my experience and qualifications for this position:

• Excellent English language in both written and spoken language
• Experience in integrated marketing planning with emphasis on digital strategy
• Contribute to the development of marketing strategies through comprehensive consumer, customer and market insights, with a view on optimising marketing spend
• Challenge/enhance the marketing strategy, proposing changes based on market review and on comprehensive analysis
• Manage the marketing planning process, including market context, strategy, operational, review, evaluation and cycle planning, for Southern Africa Markets and Southern Africa Area
• Review efficiency of touchpoint utilisation & continuous development of the efficiency and effectiveness of the marketing and planning processes
• Ensure continuous development of the marketing planning team and identify and nurture current and future team members, ensuring a best in class talent pipeline
• Will have a demonstrable high level of attention to detail, thorough analytical skills, rational decision-making, objectivity & creativity

I would like to submit my application for the manager, marketing planning opening. Please accept this letter and the attached resume.

Previously, I was responsible for effective management tools and information to enable marketing managers to improve value for money of marketing investment as demonstrated by improved brand profitability.

Please consider my experience and qualifications for this position:

• Budget and forecasting preparation or related experience
• Essbase and MicroStrategy
• Perform thorough market research and competitive analysis to understand and effectively communicate the market dynamics and customer needs
• Background in Finance with a strong analytical mindset
• Knowledge and expertise in enterprise applications and financial technology
• EPM/CPM/Planning/Budgeting specific product experience
• Excellent interpersonal and English communication skills (oral and written)
• Provides direction to other Product Managers and cross functional professionals in the organization