Content Program Manager Cover Letter

I am excited to be applying for the position of content program manager. Please accept this letter and the attached resume as my interest in this position.

In my previous role, I was responsible for project management support as needed, partnering with Business Optimisation to leverage resources and standard methodology (support Continuous Improvement approach and methodology).

Please consider my qualifications and experience:

• Experience in cross team collaboration, working across an organization as an effective program manager
• Manage and communicate effectively with stakeholders across teams to convey status of projects and deliberate on deadlines
• Experience with Content Management tools and technologies in a DITA environment
• Communicate effectively with stakeholders across teams to convey status of projects and deliberate on deadlines
• Enhance and adopt day-to-day branded content campaign workflows and overall program timeline for stronger sales execution
• Serve as the liaison between the Get Creative studio and local sales leadership to provide updates on capabilities and tools, including segment toolkits, content libraries with customizable pieces, content calendar/grids, audience building profiles, sample quizzes and infographics that fit into the segment
• Collaborate with Get Creative and freelancers to create agency quality branded content solutions to help tell better stories that support the brands in more creative and interesting ways, such as video or infographics
• Partner with Group Sales and Client Strategy to help identify target segments and clients for branded content revenue

I am excited to be applying for the position of content program manager. Please accept this letter and the attached resume as my interest in this position.

In the previous role, I was responsible for strategic direction and methodology for the Change Management approach for IT Risk Management.

I reviewed the requirements of the job opening and I believe my candidacy is an excellent fit for this position. Some of the key requirements that I have extensive experience with include:

• Experience with Excel, Word, SQL and data analysis
• Prior experience on sales enablement platforms
• Takes ownership of and defines, delivers and manages Research Content Production programs on a global basis
• Supports the achievement of business objectives and goals and the satisfaction of business needs by designing, coordinating, implementing, managing, measuring, and monitoring the effectiveness of Research Content Production programs
• Provides thought leadership on appropriateness of tools and process to program goals
• Designs and delivers program communications and presentations to all management levels within and beyond Research
• Creates and manages success measurement criteria and develops feedback reports and analysis along with course correction processes to drive continuous program improvement
• Maintains an excellent understanding of Research areas supported, internal/external business management & informational needs, and project management

I am excited to be applying for the position of content program manager. Please accept this letter and the attached resume as my interest in this position.

In my previous role, I was responsible for focus on the customer (at all levels of the organization), leverages Fiserv’s project management methodology as appropriate, champions a disciplined culture, and understands the importance of culture change management.

I reviewed the requirements of the job opening and I believe my candidacy is an excellent fit for this position. Some of the key requirements that I have extensive experience with include:

• Establish a suite of freelancers to supplement client-provided content to ensure quality story creation that resonates with customers’ target audiences
• Understand Presto capabilities, audience content planning (understanding what resonates in the local market), content editing training/review- what is “good content”, and deep level analytics and social metric reporting
• Learn and teach best practices and workflow for sales, client strategy, client services and news
• Create and scale customer reporting templates that articulate campaign results and business objectives
• Work with client services to utilize A/B testing and other data-driven methods to maximize traffic to and interaction with branded content
• Participate in prioritized client sales calls and onboarding calls to communicate best practices for sponsored content, assess program objectives, ensure execution aligns with client objectives, and provide insights and recommendations
• Compile cross-campaign insights, learnings, and best practices and present to stakeholders across the company to identify pre- and post-sale improvements and return on effort
• Stay abreast of content marketing and native advertising trends to best service existing accounts and develop new relationships

I submit this application to express my sincere interest in the content program manager position.

In the previous role, I was responsible for subject matter expertise in areas including project scope definition, risk identification, project methodology, resource allocation, facilitation and other areas based on established project management techniques.

Please consider my qualifications and experience:

• A proven track record of communicating and collaborating with brands and their agency partners to execute multi-platform custom branded content or marketing programs that include custom print, digital, event and/or consumer promotions
• Superior organizational skills, deadline-driven, metrics oriented and proactive
• Critical thinking skills, can see the larger goals of a project without losing sight of important details
• Tactful approach to dealing with creative teams, freelance talent and clients
• Experience with Presto, Adobe Analytics, digital ad technologies and executions preferred
• Willingness to embrace a startup atmosphere and wear multiple hats
• Experience using social media, search engine optimization and HTML preferred
• A first hand working knowledge of current web and Android applications

I would like to submit my application for the content program manager opening. Please accept this letter and the attached resume.

In the previous role, I was responsible for guidance on project methodology and ensures that the methodology keeps pace with on-going project types and is regularly updated and fine tuned.

I reviewed the requirements of the job opening and I believe my candidacy is an excellent fit for this position. Some of the key requirements that I have extensive experience with include:

• Collaborate with partner teams across Retail business and Customer Service to ensure external and internal content is effective
• Experience using DITA or another structured XML language
• Create & Maintain Internal and External Program Content Pages
• Create and Maintain Templates for Datasheets, PRs
• Create and Update Go To Market Kits
• Review and Approve Partner Collateral including datasheets, press releases
• Create Partner Win Slides, Success Stories
• Create internal newsletters