Associate Analytics Director Cover Letter

I submit this application to express my sincere interest in the associate analytics director position.

In the previous role, I was responsible for strategic guidance to agency and client leadership teams within the CRM landscape including, web, mobile, social, media, content marketing, and measurement.

Please consider my qualifications and experience:

• Experience in the principles and application electrophoresis (Capillary and traditional gel technique)
• Experience in the principles and application of LCs (HPLC and UPLC) with multiple modes of detection including UV, FL, MS, MALLS, CAD
• Experience in the principles and applications of immunoassays (ELISA, 1D and 2D western blots) – for multiple analytes and modes of testing
• Track record of analytical development activities using method groups described above
• Automation experience in either Process or analytical setting is highly desirable
• Experience in managing high performance scientists and groups
• Knowledge in managed markets analysis, contracting (managed care, IDNs, government, GPO, ) and net sales analysis
• Therapeutic knowledge – an in-depth understanding of the disease state, treatment paradigms and future trends in Takeda's focused therapeutic areas

I submit this application to express my sincere interest in the associate analytics director position.

In the previous role, I was responsible for thought leadership for measurement methodologies and mix modeling for marketing investments including media, catalog, and CRM investments, Reach/Frequency correlation with sales, optimal ROAS ratios, RFM analysis, SQUINCH analysis, etc.

I reviewed the requirements of the job opening and I believe my candidacy is an excellent fit for this position. Some of the key requirements that I have extensive experience with include:

• Evaluate and test current toolset against evolving technologies to keep resources armed with cutting-edge tools
• Exceptional analytical expertise with acute appreciation of commercial issues and a clear understanding of how business modeling can resolve issues
• In-depth understanding of Market Research and statistical modeling techniques
• Highly proficient in project management
• Manage and mentor cross-functional teams
• Highly proficient in modeling techniques and applications
• Good and working knowledge of any statistical languages like R, SPSS, SAS, Stata etc
• Translate business needs into clear business requirements to measure and understand the success of our digital activities, and work to ensure the solution meets those requirements

I would like to submit my application for the associate analytics director opening. Please accept this letter and the attached resume.

In the previous role, I was responsible for strategic direction for the measurement and reporting of key communication campaign metrics, and perform analysis/assessment of data to identify opportunities for improvement and optimize media channels and marketing communication efforts.

Please consider my qualifications and experience:

• Industry knowledge – solid understanding of the pharmaceutical industry, including drug development process, recent industry R&D trends (e.g., biologics, personalized medicine, external innovation, big data )
• Willingness to travel to conferences and internal meetings, including overnight trips
• Masters or PhD in Marketing Research, Economics, Statistics, or related applied quantitative field
• Price/Promotion simulation and Pricing, Marketing mix modeling
• Strong knowledge of analytics disciplines including CRM, Predictive Modeling, Marketing Mix Modeling and Attribution, Business Intelligence & Data Warehousing
• Strong consulting experiences
• Able to demonstrate thought leadership around performance marketing and data-driven strategy
• Manage the team with excellence in a high-growth and fast-paced environment

Please consider me for the associate analytics director opportunity. I am including my resume that lists my qualifications and experience.

In my previous role, I was responsible for actionable thought leadership in consumer behavior and customer journeys, emerging media, audience targeting, measurement, channel strategy, consumer and creative testing, programmatic marketing, and dynamic creative optimization.

Please consider my qualifications and experience:

• A Ph.D., Pharm.D, MBA, or M.Sc
• Strong analytical skills (including modeling, decision analysis, forecasting, commercial opportunity assessment, competitive intelligence)
• Proven track record of leading, managing and implementing successful global market research projects
• Problem-solving, hypothesis testing and strategic communication/storyboarding skills
• Strategic mindset and thinking to impact business strategy
• Advanced cross‐functional partnership and collaboration skills
• Extensive proficiency with Microsoft Excel and PowerPoint, advanced statistical and forecasting software (e.g., SAS, Crystal ball, Forecast Pro, customized platforms)
• Sales and/or Analytic experience

I am excited to be applying for the position of associate analytics director. Please accept this letter and the attached resume as my interest in this position.

In the previous role, I was responsible for daily support of the Distribution platforms which include: Salesforce CRM, Eagle PACE data warehouse, public and private web portals, client/account master database, onboarding workflow tools, performance measurement system, and various client and marketing reporting systems.

My experience is an excellent fit for the list of requirements in this job:

• Develop measurement of custom campaigns to drive performance and effectiveness
• Be the subject matter expert for our Email Service Provider to help markets with more segmented or personalized messaging
• Lead development of KPIs within the Global Digital Scorecard
• Advanced proficiency of Excel, along with other MS office products (Word, Powerpoint, Outlook)
• Previous experience in managing other analysts
• Extensive familiarity with regulatory guidelines and cGMP laboratory processes, QC leadership experience
• Experience working with MS&T and manufacturing colleagues
• Demonstrated background in both quantitative analysis and business leadership areas