Sierra Egasani

Social Media Management | Digital Marketing

San Diego, CA | Los Angeles, CA

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Summary

I am an enthusiastic, energetic, and personable college graduate, comfortable with various social media platforms and passionate about creating fun/engaging content. I thrive in a fast-paced work environment and have a natural love for the creativity that social media entails! I am currently seeking a full-time position in Social Media Management or Digital Marketing. I believe that these two career fields greatly embody the core focus of my previous studies as a Journalism Media Studies major, and a Television, Film & New Media minor. I am actively seeking my next career opportunity in either San Diego or Los Angeles, CA!

Experience

2019 Feb - 2019 May

Social Media Intern

Jumper Media / San Diego, CA

• Assisted in the creation of social media content calendars for more than 30 different clients
• Responsible for sourcing, captioning, and creating hashtag banks that were consistent with the client's overall tone and brand voice
• Created customized and on-brand graphics for the client’s Instagram stories, Instagram static posts, Twitter posts, and Facebook posts
• Created lists of influencers for various clients and assisted management in implementing micro-influencer campaigns
• Played an integral role in increasing each client's brand awareness and improving the client's overall social media presence with the targeted demographic

2018 Aug - 2018 Dec

Digital Marketing Intern

Fidelitas Development / San Diego, CA

•Created and scheduled out social media content calendars for more than 20 different clients
•Created monthly newsletters and email blasts/promotions that generated buzz around the client and drove traffic back to the client's website
•Edited and proofread content for each client’s social media accounts
•Collaborated with the graphic design team to create customized graphics for the client’s Instagram, Facebook, Twitter, and LinkedIn posts

Education

2015 - 2019