Jennifer Loshaw
ED Professional
Summary
Experienced professional with a demonstrated success working in tourism and nonprofit management. A creative problem solver skilled in Operations Management, Marketing, Staff and Volunteer Management, Public Speaking, Customer Service and Project Management.
Proven track record providing inspiring leadership with a dedicated work ethic and always exhibiting professional integrity and a genuinely positive demeanor.
Experience
ED
Civica Associations Conferences & Exhibitions / Denver, CO
Project Manager
Miles Partnership / Denver, CO
● Plan, execute, and close jobs for a number of print media tourism guides for various clients across the US
● Coordinate team and client meetings
● Manage client communication
● Troubleshoot client and team concerns and provide educational opportunities when possible
● Build comprehensive work plans for project completion
Guest Services Manager
City of Montrose Office of Business and Tourism / Montrose, CO
- Plan, execute, and close the 2014-2018 Official Montrose Visitors Guide, itinerary brochures and a Regional Recreational Access Map
- Build comprehensive work plans for project completion
- Develop sustainable operations for the Visitor Center and a revenue generating gift shop
- Successfully restructure marketing, cash handling and event coordination for Montrose Bucks
- Host up to 60 international travel FAMs
- Develop statistical audit reports on inventory management and visitation growth
- Write RFPs and partner contracts
- Manage bills payable to the OBT and the guest services budget ($125,000)
- Plan and manage a number of large special events and city parades (attendance cap 10,000)
- Launch, recruit for a volunteer program
- Create guidelines and budget for a city-wide Special Event Grant Support Program ($5,000)
- Work closely with employees to improve work relationships, build morale, and increase productivity and retention
Public Relations and Marketing Coordinator
Ridgway Area Chamber of Commerce / Ridgway, CO
● Plan and execute and close the development of the Ridgway Visitors Guide
● Coordinate and manage the marketing budget ($40,000)
● Managed the weekly eblast/member communication
● Managed marketing research, statistical analysis, compile reports, and budgets
● Managed social media updates and growth
● Developed website improvement strategies
● Served as chamber representative at conferences and regional meetings
Executive Director
Ouray Chamber Resort Association / Ouray, CO
● Fiscally responsible for yearly budget ($450,000)
● Restructure the Visitors Guide process and complete website improvements
● Build comprehensive work plans for project completion
● Develop a series of special events and programs to increase visitation to the city
● Manage marketing contracts, research, statistical analysis and reports
● Expand hours of the visitor center to capture more overnight guests: 35,000 annual visitors
● Supervise and recruit 30 + volunteers and 8 staff
● Restructure the annul jeep raffle which experienced a 10% growth rate as a result
● Serve as chamber representative at conferences and regional meetings
Director's Assistant/ Marketing Director
Animas Museum / Durango, CO
● Develop public relations strategies
● Website maintenance
● Improve marketing outreach with low cost opportunities
● Assist with special event and exhibition coordination
● Serve as museum representative at conferences and community events
Co-Director
Ouray County Historical Museum & Research Center / Ouray, CO
● Manage public relations, outreach and marketing
● Curate exhibits
● Develop collaborative fundraising events resulting off-season fundraising and increased visibility in the community
● Develop a digital photo archive of images and collections guidelines
● Serve as museum representative at conferences and community meetings
Education
Savannah College of Art and Design
MFA, Fine Arts
● 2004: MFA Fine Arts, Photography, Savannah College of Art and Design, GA
University of Montevallo
BFA, Photography
● 1999: BFA Photography, communications minor, University of Montevallo, Al
Savannah College of Art and Design
MFA Photography
Skills
