Dalia Lomeli

SEO, SEM, and executive producer/strategist in corporate branding across various mediums of communication, including spectrum of print and digital collateral (photography, annual catalogues, brochures, fliers, mailers, poster presentations, and webinars).

Key director to integrate four promotional mix factors – public relations, promotions, advertising, and sales – to ultimately increase net profit and visibility for corporate and its 10 divisions. Managed team of 3 direct reports.

Organizations use integrated marketing communication plans to present a unified message to the target audience. Advertising, public relations, promotion, branding, direct marketing, and other low- and high-technology tools are integrated.

The chemistry-management joint major is a scientific interests to a business career. The major is appropriate for a variety of careers at the interface of the two disciplines, such as sales and marketing specialists.