Caroline Marcus

● Work closely with sales to oversee and project manage over 1.5 million dollars of marketing campaigns for major spirits brands such as Diageo, Hennessy and Jagermeister

● Build all project timelines, assign and oversee all project aspects and make sure everything is executed properly

● Communicate with brands regarding all marketing copy and design elements, work to implement necessary feedback

● Responsible for all campaign reporting and recap decks including pulling metrics from Google Analytics, Facebook Ad Manager, Native, and Sailthru

● Sourced experiences specifically for key partners and investors

● Ideated original concepts for all experiences, write all copy, and manage online content

● Assisted management with day to day team operations and policy implementation

● Sourced content for Mastercard’s Priceless Cities platform marketed to 10 million+ cardholders for campaigns both within the US and internationally

● Managed project to source and build content for Hyatt Hotels, targeted for their business travelers

● Developed backend process for strategic operations which was implemented across the local Marketplace team, assisted with transition and training

● Coordinated a high volume of Google candidate interviews, consistently exceeding weekly scheduling goals, including instances of performing +76% above goal

● Selected to serve as team representative to handle all urgent candidate issues

● Promoted inclusive team mentality and boosting morale via participation in Staffing Services Culture program, resulting in improvements in team performance

● Contributed to solving workload distribution problem across SSA via volunteering to be part of the candidate hosting program

● Consistently exceeded 100% of monthly quota, growing portfolio of local sales, making 65+ cold calls per day and generally closing 1­-2 deals per week

● Remained in the top 10% of Sales Performance throughout duration of employment

● Used Salesforce as a primary platform to manage a complete sales cycle

● Member of Yelp Guides leadership program to help new hires develop sales skills

● Granted access to team member’s phone calls to coach them towards productive client conversations

● Promoted twice within nine month period

● Kept track of and managed company inventory, managing weekly cross-country product transfers

● Received all product orders, organized shipping and warehouse logistics

● Acted as main customer liaison for all questions, needs and requests

● Created monthly promotional mailer sent to 1,000+ business contacts

● Tracked regular product and customer potential and growth

● Managed all nutrient sample requests for current and prospective clients, communicated regularly with product vendors and clients

● Created templates & workflow after recognizing need for standardized product documents for samples and company records

● Created system to keep track of all sample shipments after recognizing the need for greater organization around tracking shipments and deliveries, created system

● Created official company documents per customer request

Maintained a 3.7 GPA, consistent Dean Lister