Carly Paris

-Crafted product, marketing and brand copy for innovative personal finance seminar aimed towards millenials

-Developed brand identity and positioning

-Managed overall marketing strategy and execution for personal finance seminar across various channels ensuring activities and budget are aligned and translates to branding and performance objectives

- Performed targeted candidate searches using a variety of vehicles: web-based research, job boards, professional networking, and direct sourcing

- Coordinated and managed all phases of the candidate application process; scheduled all candidate phone screens, interviews, and presentations

- Worked directly with department's undergraduate and graduate professors as well as serviced the department's administrative staff

- Retrieved, analyzed, processed and delivered confidential academic and financial documents

- Updated and maintained office filing system

- Assisted graduate program director in planning and executing conferences, workshops, and graduate admissions events

- Co-founding team was accepted to the highly competitive startup accelerator program at the Keller Center for Entrepreneurship at Princeton University

- Led consumer research efforts in order to align brand positioning strategy with customer needs

- Developed a five year growth plan and designed a pricing and promotion strategy for our product

- Managed social media (Facebook, Twitter, Instagram) and built website

- Wrote and edited a monthly “Economic Update” newsletter for the Investor Relations team

- Completed training modules to better understand all aspects of business at the firm, including portfolio management, retirement planning, and insurance services

- Utilized the web programs Morningstar for market analysis and Redtail CRM for client data management

- Assisted mechanical and electrical engineers with major projects for Kaiser Hospital and San Diego Airport

- Gained proficiency in the computer drafting program AutoCAD